Industry Flashcards

1
Q

How many chicken farmers in the US are contracted out to major corporations?

A

Around 97%

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2
Q

What percentage of US farms are classified as “family farms?”

A

98%

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3
Q

Describe the “National Dairy Checkoff,” a.k.a. “Dairy Promotion Program

A

Dairy farmers pay into a pot of money that, among other things, funds promotion.

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4
Q

Describe Dairy Management Inc., and list two of its initiatives?

A

DMI is funded by the National Dairy Checkoff program
-They work with schools and fast food chains to increase dairy consumption
-Worked with McDonald’s to increase size of cheddar cheese slices by 30%
-Worked with Pizza Hut to add 25% more cheese to their pan pizzas

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