Income Claims Flashcards

1
Q

The FTC will consider any any claim you make as:

A

Deceptive or deceitful

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2
Q

What are income claims.

A

Any form of income statement that is written or verbalized
Deceitful when exaggerated or untrue
If what you post is not the norm it must have a big disclaimer

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3
Q

What is a specific income claim?

A

Making specific claims to demonstrate the earning potential of FMI

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4
Q

Lifestyle Claims

A

Showing or flashing pictures of how FMI allowed you to buy big houses luxury cars that suggest large income.

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5
Q

Hypothetical claim

A

Making statements that allows people to make certain assumptions.

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6
Q

Vague claims

A

Statements that don’t specify anything specific but still make promises

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7
Q

Specific warning disclosure

A

Using disclosure immediately after an earning claim

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8
Q

General warning disclosure

A

Use a seperate important disclaimer link somewhere prominently on the website.

Using link at the bottom of the page where viewers may not scroll down and find it is not advisable

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