Huck Target audience & appeal

Question 1

Appeal of Huck magazine

Answer 1

• The Huck magazine is edgy and alternative, which appeals to readers as it is different and takes an abstract approach to issues the publish.
• In addition to this the Huck magazine is filled with articles/stories that may not be published in mainstream media which adds to its appeal.
• It offers alternative representations
• More accessible online
• True topics about real people, not celebrity gossip, and not reproduced content
• They have a specific target audience, niche commercial products
• High quality magazine (printing, magazines) for a low cost

Question 2

Target Audience

Answer 2

• Niche target audience
• University educated
• Started as a skate and surf magazine, reported on the culture & people involved in this rebellious lifestyle.
• Now focuses on ‘DIY’ culture & alternative groups and individuals who are not usually represented in the mainstream media.

Question 3

Mainstream media Vs Alternative media

Answer 3

M - Traditional forms of mass communication, such as newspapers, television, and radio

A - Media that differ from established or dominant types of media.