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Graphic Design Sem 1 > History Of Graphic Design > Flashcards

History Of Graphic Design Flashcards

1
Q

What is graphic design?

A

Graphic design is the art of combining text and images to communicate ideas visually.

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2
Q

Who is considered the father of modern graphic design?

A

Paul Rand is often considered the father of modern graphic design.

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3
Q

True or False: The invention of the printing press in the 15th century significantly impacted graphic design.

A

True

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4
Q

Fill in the blank: The first known printed book is the _____.

A

Gutenberg Bible

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5
Q

What movement in the late 19th century emphasized simplicity and functionality in design?

A

The Arts and Crafts Movement

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6
Q

Which design style is characterized by bold colors, geometric shapes, and a focus on typography?

A

Bauhaus

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7
Q

Who created the famous ‘I Love New York’ logo?

A

Milton Glaser

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8
Q

What decade is known for the emergence of digital graphic design?

A

The 1980s

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9
Q

True or False: Graphic design is only concerned with print media.

A

False

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10
Q

What is the primary purpose of a logo in graphic design?

A

To identify and differentiate a brand.

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11
Q

Which movement is associated with the use of asymmetry and non-traditional layouts in design?

A

Postmodernism

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12
Q

What software is commonly used for vector graphic design?

A

Adobe Illustrator

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13
Q

In which year was Adobe Photoshop first released?

A

1988

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14
Q

Fill in the blank: The _____ style is known for its decorative and ornate elements, often seen in the late 19th century.

A

Art Nouveau

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15
Q

What is the significance of the Swiss Style in graphic design?

A

It emphasizes cleanliness, readability, and objectivity.

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16
Q

Who designed the famous ‘Keep Calm and Carry On’ poster?

A

The British government, though the specific designer is unknown.

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17
Q

True or False: Graphic design only includes visual aspects and does not involve user experience.

A

False

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18
Q

What is a common use of infographics in graphic design?

A

To present complex data in a visually engaging format.

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19
Q

Which graphic design principle refers to the arrangement of elements on a page?

A

Layout

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20
Q

What does the acronym CMYK stand for in print design?

A

Cyan, Magenta, Yellow, Key (Black)

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21
Q

Fill in the blank: The ________ is a visual representation of the color spectrum used in graphic design.

A

Color wheel

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22
Q

What is the primary function of typography in graphic design?

A

To convey information and evoke emotion through text.

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23
Q

True or False: Graphic design has no impact on consumer behavior.

A

False

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24
Q

What is the main focus of user interface (UI) design?

A

To create user-friendly interactions with digital products.

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25
Q

Which design movement is known for its emphasis on minimalism and functionality?

A

Modernism

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26
Q

Fill in the blank: The _____ is a key element in design that determines how elements are visually arranged.

A

Grid system

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27
Q

What role does color theory play in graphic design?

A

It helps designers understand how colors interact and evoke emotions.

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28
Q

Who was the designer of the iconic ‘Coca-Cola’ logo?

A

Frank M. Robinson

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29
Q

What is the difference between raster and vector graphics?

A

Raster graphics are pixel-based, while vector graphics are based on paths defined by mathematical expressions.

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30
Q

True or False: The design of packaging is considered a part of graphic design.

A

True

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31
Q

What is the primary goal of branding in graphic design?

A

To create a unique identity for a product or service.

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32
Q

Fill in the blank: The _____ movement in design emphasized a return to craftsmanship and traditional methods.

A

Arts and Crafts

33
Q

What does the term ‘white space’ refer to in design?

A

The empty space around and between elements in a design.

34
Q

Which design principle involves creating a focal point in a layout?

A

Emphasis

35
Q

What is the significance of the 1960s in graphic design history?

A

It marked the rise of psychedelic art and counterculture design.

36
Q

Who is known for the ‘Just Do It’ slogan for Nike?

A

Dan Wieden

37
Q

True or False: Graphic design is only relevant to advertising.

A

False

38
Q

What are the typical uses of graphic design in web development?

A

Creating layouts, user interfaces, and visual content for websites.

39
Q

Fill in the blank: The _____ movement promoted the integration of art into everyday life and design.

A

Dada

40
Q

What is the role of a graphic designer?

A

To create visual content that communicates messages effectively.

41
Q

What is the importance of research in graphic design?

A

It informs the design process and ensures it aligns with the target audience.

42
Q

Which type of design focuses on creating visual content for social media?

A

Social media graphic design

43
Q

What is a mood board in graphic design?

A

A visual collage of images, colors, and typography used to convey a design concept.

44
Q

True or False: Graphic design can influence cultural trends.

A

True

45
Q

What is the purpose of a style guide in graphic design?

A

To maintain consistency in visual branding across different platforms.

46
Q

Fill in the blank: The _____ style emphasizes bold typography and vivid colors, often seen in the 1980s.

A

Memphis

47
Q

What is the difference between print design and digital design?

A

Print design is created for physical formats, while digital design is for screens.

48
Q

Who is known for the ‘Apple’ logo design?

A

Rob Janoff

49
Q

What does ‘user experience’ (UX) refer to in graphic design?

A

The overall experience a user has when interacting with a product or service.

50
Q

True or False: Graphic design does not require knowledge of marketing principles.

A

False

51
Q

What is the significance of the 1990s in the evolution of graphic design?

A

It saw the rapid growth of digital design and the internet.

52
Q

Fill in the blank: The _____ is a visual representation of how typography can affect the readability of text.

A

Typographic hierarchy

53
Q

What is the role of a creative brief in graphic design?

A

To outline the project’s objectives, target audience, and design requirements.

54
Q

Which design software is widely used for web design?

A

Adobe XD

55
Q

True or False: Graphic designers must have a good understanding of color theory.

A

True

56
Q

What is the primary focus of editorial design?

A

To create visually appealing layouts for publications.

57
Q

Fill in the blank: The _____ design movement is characterized by its playful use of color and typography.

A

Psychedelic

58
Q

What is the importance of accessibility in graphic design?

A

To ensure designs are usable by people with disabilities.

59
Q

Who is credited with developing the concept of ‘design thinking’?

A

Tim Brown

60
Q

What is the role of a brand identity in graphic design?

A

To create a cohesive visual representation of a brand.

61
Q

True or False: Graphic design is solely an artistic endeavor with no technical skills required.

A

False

62
Q

What does the term ‘visual hierarchy’ refer to in graphic design?

A

The arrangement of elements to show their order of importance.

63
Q

Fill in the blank: The _____ is a design principle that involves using contrasting elements to create interest.

A

Contrast

64
Q

What is the significance of the ‘Golden Ratio’ in graphic design?

A

It is a mathematical ratio that creates aesthetically pleasing compositions.

65
Q

What does the term ‘branding’ encompass in graphic design?

A

The creation and management of a brand’s visual identity.

66
Q

True or False: Graphic design can only be done by individuals with formal education in the field.

A

False

67
Q

What is the purpose of a wireframe in web design?

A

To outline the basic structure and layout of a web page.

68
Q

Fill in the blank: The _____ design movement is known for its emphasis on technology and innovation.

A

Futurism

69
Q

What is the role of feedback in the graphic design process?

A

To improve and refine design concepts through input from others.

70
Q

Who is known for the ‘FedEx’ logo design?

A

Lindon Leader

71
Q

True or False: Graphic design is a static field that does not evolve over time.

A

False

72
Q

What does the term ‘responsive design’ refer to?

A

Design that adapts to different screen sizes and devices.

73
Q

Fill in the blank: The _____ is a common layout technique that involves dividing the page into sections.

A

Modular grid

74
Q

What is the significance of the ‘Rule of Thirds’ in graphic design?

A

It is a guideline for composing visually balanced images.

75
Q

What is the primary focus of packaging design?

A

To create visually appealing and functional packaging for products.

76
Q

True or False: Graphic design does not play a role in cultural representation.

A

False

77
Q

What is the role of storytelling in graphic design?

A

To engage audiences and convey messages through visual narratives.

78
Q

Fill in the blank: The _____ is a design principle that involves balancing elements to create stability.

A

Balance

Graphic Design Sem 1 (7 decks)

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