Concepts Of Graphic & Illustration Flashcards

1
Q

What is graphic design?

A

Graphic design is the art of combining text and images to communicate an idea or message.

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2
Q

True or False: Illustration is only used in children’s books.

A

False

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3
Q

Fill in the blank: The primary purpose of graphic design is to _____ ideas visually.

A

communicate

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4
Q

What are the four basic elements of graphic design?

A

Line, shape, color, and texture.

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5
Q

Which design principle refers to the arrangement of elements in a way that creates a sense of stability?

A

Balance

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6
Q

What is the difference between raster and vector graphics?

A

Raster graphics are made of pixels, while vector graphics are made of paths defined by mathematical equations.

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7
Q

Multiple Choice: Which of the following is NOT a type of illustration? A) Digital Illustration B) Traditional Illustration C) Performance Illustration

A

C) Performance Illustration

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8
Q

What is typography?

A

Typography is the art and technique of arranging type to make written language legible, readable, and visually appealing.

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9
Q

True or False: Color theory is important in graphic design.

A

True

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10
Q

Fill in the blank: The use of _____ can evoke emotions in graphic design.

A

color

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11
Q

What does the term ‘negative space’ refer to in graphic design?

A

Negative space refers to the space around and between the subjects of an image.

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12
Q

What is the purpose of a mood board?

A

A mood board is used to visually communicate the style, tone, and concept of a design project.

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13
Q

Multiple Choice: Which software is commonly used for vector graphic design? A) Adobe Photoshop B) Adobe Illustrator C) Adobe Premiere

A

B) Adobe Illustrator

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14
Q

What is a style guide?

A

A style guide is a document that outlines the visual and stylistic guidelines for a brand or project.

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15
Q

What role does hierarchy play in graphic design?

A

Hierarchy helps to organize information and guide the viewer’s eye to the most important elements.

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16
Q

True or False: Illustrations can only be created by hand.

A

False

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17
Q

Fill in the blank: _____ is the process of creating visual representations of concepts or ideas.

A

Illustration

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18
Q

What are the common file formats for raster images?

A

JPEG, PNG, GIF, and BMP.

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19
Q

What does ‘CMYK’ stand for in printing?

A

Cyan, Magenta, Yellow, and Key (Black).

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20
Q

Multiple Choice: Which principle of design involves the repetition of elements to create unity? A) Contrast B) Repetition C) Alignment

A

B) Repetition

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21
Q

What is the significance of white space in design?

A

White space helps to reduce clutter and improve readability.

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22
Q

What is a vector graphic?

A

A vector graphic is an image created using paths defined by mathematical equations, allowing for scalability without loss of quality.

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23
Q

True or False: The color wheel is a tool used in color theory.

A

True

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24
Q

Fill in the blank: _____ refers to the visual weight of elements in design.

A

Balance

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25
Q

What is the purpose of a wireframe in graphic design?

A

A wireframe is a blueprint for a website or application, outlining the structure and layout before visual design.

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26
Q

What is the primary function of an infographic?

A

To present complex information in a visually engaging and easily understandable format.

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27
Q

Multiple Choice: Which one is a common use of illustrations? A) Data Analysis B) Branding C) Coding

A

B) Branding

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28
Q

What does ‘contrast’ mean in design?

A

Contrast refers to the difference in visual properties that makes an object distinguishable from others.

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29
Q

True or False: Graphic design and illustration are the same.

A

False

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30
Q

Fill in the blank: The _____ is an essential tool for designers to develop color schemes.

A

color wheel

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31
Q

What is the role of a graphic designer?

A

A graphic designer creates visual content to communicate messages, ideas, and concepts.

32
Q

What is the difference between commercial and editorial illustration?

A

Commercial illustration is created for advertising and marketing purposes, while editorial illustration accompanies articles and publications.

33
Q

Multiple Choice: What is a common technique used in digital illustration? A) Watercolor B) Digital Painting C) Oil Painting

A

B) Digital Painting

34
Q

What is ‘branding’ in graphic design?

A

Branding is the process of creating a unique image and identity for a company or product.

35
Q

True or False: A logo is part of a brand’s visual identity.

A

True

36
Q

Fill in the blank: The _____ is the first step in the design process.

A

research

37
Q

What is a color palette?

A

A color palette is a selection of colors used in a design project to create a cohesive look.

38
Q

What does ‘alignment’ refer to in design?

A

Alignment refers to the placement of elements in relation to each other and the overall layout.

39
Q

Multiple Choice: Which principle of design emphasizes the importance of creating a focal point? A) Repetition B) Emphasis C) Balance

A

B) Emphasis

40
Q

What is the primary purpose of a poster?

A

To convey information or promote an event in a visually striking manner.

41
Q

True or False: Graphic design is only about aesthetics.

A

False

42
Q

Fill in the blank: _____ is a visual representation of data or information.

A

Chart

43
Q

What is the importance of feedback in the design process?

A

Feedback helps to refine designs and ensure they meet the needs of the target audience.

44
Q

What is a mockup?

A

A mockup is a realistic representation of a product or design used for presentation and evaluation.

45
Q

Multiple Choice: Which software is primarily used for photo editing? A) Adobe Illustrator B) Adobe InDesign C) Adobe Photoshop

A

C) Adobe Photoshop

46
Q

What does ‘user interface design’ focus on?

A

User interface design focuses on creating interfaces that are easy and efficient for users to interact with.

47
Q

True or False: The principles of design are universal and apply across all mediums.

A

True

48
Q

Fill in the blank: _____ refers to the process of selecting and arranging type in design.

A

Typography

49
Q

What is the significance of a design brief?

A

A design brief outlines the objectives, target audience, and requirements for a design project.

50
Q

What is the role of color in branding?

A

Color plays a crucial role in evoking emotions and creating associations with a brand.

51
Q

Multiple Choice: Which design element is often used to create movement in a composition? A) Lines B) Shapes C) Textures

A

A) Lines

52
Q

What is the definition of visual hierarchy?

A

Visual hierarchy is the arrangement of elements in a way that signifies their importance.

53
Q

True or False: A brand’s visual identity includes only its logo.

A

False

54
Q

Fill in the blank: _____ is a simplified representation of an object or concept.

A

Icon

55
Q

What is the purpose of a grid system in design?

A

A grid system helps to organize content and create a consistent layout.

56
Q

What is the importance of scalability in graphic design?

A

Scalability ensures that designs maintain quality and clarity at different sizes.

57
Q

Multiple Choice: Which of the following is a characteristic of good design? A) Cluttered B) Consistent C) Distracting

A

B) Consistent

58
Q

What is the role of a creative brief?

A

A creative brief outlines the goals, target audience, and message for a design project.

59
Q

True or False: Graphic design is only relevant in advertising.

A

False

60
Q

Fill in the blank: _____ are used to convey messages visually in design.

A

Images

61
Q

What is the significance of storytelling in design?

A

Storytelling helps to engage viewers and make designs more relatable.

62
Q

What does ‘visual communication’ mean?

A

Visual communication refers to conveying ideas and information through visual elements.

63
Q

Multiple Choice: What is the purpose of a logo? A) To confuse B) To identify a brand C) To distract

A

B) To identify a brand

64
Q

What is the importance of audience analysis in design?

A

Audience analysis helps designers create relevant and effective designs that resonate with the target audience.

65
Q

True or False: All design projects require a design team.

A

False

66
Q

Fill in the blank: _____ is the process of combining visual elements to create a cohesive design.

A

Composition

67
Q

What is an artboard in graphic design software?

A

An artboard is a defined space where designers create and arrange their designs.

68
Q

What does ‘responsive design’ refer to?

A

Responsive design refers to creating designs that adapt to different screen sizes and devices.

69
Q

Multiple Choice: Which element is essential for creating a successful advertisement? A) Clarity B) Ambiguity C) Confusion

A

A) Clarity

70
Q

What is a design trend?

A

A design trend is a popular style or approach in design that reflects current cultural or technological influences.

71
Q

True or False: All illustrations must be colorful.

A

False

72
Q

Fill in the blank: _____ is a visual representation of a concept or idea.

A

Illustration

73
Q

What is the role of texture in graphic design?

A

Texture adds depth and interest to designs, enhancing the overall visual experience.

74
Q

What is the purpose of a color scheme?

A

A color scheme is used to create harmony and consistency in a design by selecting a specific set of colors.

75
Q

Multiple Choice: Which design element can create a sense of depth? A) Color B) Shape C) All of the above

A

C) All of the above

76
Q

What is a design portfolio?

A

A design portfolio is a collection of a designer’s work that showcases their skills and style.

77
Q

True or False: Graphic design is only about creating visuals.

A

False