Health beliefs and behaviour

Question 1

Add cards from first 8 mins of lecture

Answer 1

-

Question 2

What is the most common cause of death in smokers?

Answer 2

The smoking itself - 50%

Question 3

What is the number one cause of preventable illness and death?

Answer 3

Smoking

Question 4

What’s the difference in life expectancy between smokers and non smokers

Answer 4

10 years lower in smokers

Question 5

What’s the proportion of men and women who are overweight in the UK?

Answer 5

6/10 women and 7/10 men

Question 6

Why is there an increase in obesity?

Answer 6

Complex reasons - increased calorie intake, autodependency.

Question 7

What are the five “modern day killers”

Answer 7

Dietary excess, alcohol, lack of exercise, smoking, unsafe sexual behaviour

Question 8

What is health behaviour?

Answer 8

“Any activity undertaken by an individual believed to be healthy for preventing disease or detecting it at an asymptomatic stage”

Question 9

What are the groups that behavior change interventions can be targeted at?

Answer 9

Population - smoking ban
Community - spin classes
Individual - healthy eating adverts

Question 10

What are some cues for unhealthy eating?

Answer 10

senses (visual, auditory, olfactory), location, time and emotion.

Question 11

What are some examples for reinforcement strategies for unhealthy eating?

Answer 11

o Positive reinforcement – dopamine, boredom, praise for high-fat meal for family.
 Delayed positive reinforcement for healthy eating (effects take too long to have an effect).
 Efforts at dietary change go unnoticed by others (no positive reinforcement).
o Negative reinforcement – avoid painful emotions by comfort eating.
o Punishment – preparing a low-fat meal is criticised.