halfway!! Flashcards
standage
social networking in the 1600s
(coffee house)
pros of decentralizing communication
Internet, esp Web 2.0 lowers barriers to
produce and distribute information
less gatekeepers of info
Participatory culture; new voices
Activism / citizen journalism
pros of online communities
New ways to build meaningful connections
with others
○ Fan cultures
○ Marginalized groups
Sounds a bit like Standage
cons of decentralizing communication
Difficult to contain MISINFORMATION, fraud,
hate speech
FILTER BUBBLES
Amplify CONFIRMATION BIAS,
filter bubbles
spaces where we are exposed to narrow set of ideas
confirmation bias
where we favor info that conforms to preexisting beliefs and reject info that challenges
who controls the internet?
big tech: Apple,Amazon, Google, Microsoft, Meta
why is big tech successful?
WTA markets
Competition avoidance
Weak policy enforcement
WTA
(key point to big tech success)
markets resemble “winner take all”
Network effects
Data feedback loop
network effects (wta)
the more people use a product, the more appealing this product becomes for other users
Data feedback loop (wta)
the more data you control, the better your product
how do big tech avoid competition?
(key point to big tech success)
Mergers and acquisitions
Consumer lock-in and addictive design
Walled gardens
Barriers to entry
CONGLOMERATES
Vertical integration (Apple: hardware, software, online services)
CONGLOMERATES
Own businesses in different, often
complementary sectors
example: Google: Search, maps, video, smart
devices, mobile OS, etc
weak policy enforcement
key point to big tech success