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Strategic Managment > Growth Strategies, Acquisitions and mergers > Flashcards

Growth Strategies, Acquisitions and mergers Flashcards

1
Q

Succesful mergers include:

A
  • Procter & Gamble and Gillette
  • Walt Disney and Pixar
  • Heinz and Kraft foods
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2
Q

Unsuccessful Mergers include:

A
  • Microsoft and Nokia

- Newscorp and MySpace

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3
Q

What are the motives for mergers and acquisitions?

A
  1. Managerial motives
  2. financial motives
  3. strategic motives
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Strategic Managment (12 decks)

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