Group Interviews

Question 1

What is a Group Interview?

Answer 1

Where individuals are interviewed as a group: guided and led by interviewer who is meant to build a rapport as well as trust to create a secure environment.

Question 2

Example of a Group Interview:

Answer 2

Willis studied 12 lads in a Group Interview, conducting observations on their behaviour. He found that they had no interest in school, and as a result ended up with working-class jobs.

Question 3

Advantages of Group Interviews:

Answer 3

Informed consent, right to withdraw, no deception, high validity, quicker to get everyone’s perspectives.

Question 4

Disadvantages of Group Interviews:

Answer 4

Costly, time-consuming, difficult to access, skill needed to interact with a group, socially sensitive topics, socially desirable answers, unreliable.