GRAPHOLOGY Flashcards
1
Q
what is graphology
A
visual elements of a text both verbal and non verbal
2
Q
what are some graphology aspects
A
- prominence
- typography
- images
- signs
- colouring
3
Q
semiotics
A
study of symbols and meaning
4
Q
iconic signs
A
- direct picture of what it represents
- often simplified to provide a basic reference
5
Q
symbolic referencing
A
- draws on association or connotation and are usually defined by a cultural convention based on existing morals
6
Q
multimodal texts
A
texts that rely on more than one mode or code
7
Q
occupational register
A
the specific set of words, phrases, and language commonly used within a particular occupation