GRAPHOLOGY Flashcards

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1
Q

what is graphology

A

visual elements of a text both verbal and non verbal

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2
Q

what are some graphology aspects

A
  • prominence
  • typography
  • images
  • signs
  • colouring
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3
Q

semiotics

A

study of symbols and meaning

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4
Q

iconic signs

A
  • direct picture of what it represents
  • often simplified to provide a basic reference
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5
Q

symbolic referencing

A
  • draws on association or connotation and are usually defined by a cultural convention based on existing morals
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6
Q

multimodal texts

A

texts that rely on more than one mode or code

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7
Q

occupational register

A

the specific set of words, phrases, and language commonly used within a particular occupation

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