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MMA 131 > Graphic Design > Flashcards

Graphic Design Flashcards

1
Q

It is about expressing emotions, ideas, and creativity,
often without a specific goal or function. It’s more
about personal interpretation and freedom.

A

Art

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2
Q

Focuses on solving a
problem or achieving a specific purpose. It’s about
creating something functional and effective, with a
clear intention behind it

A

Design

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3
Q

TRUE or FALSE

images represented in digital formats does not directly impacts the quality, file size, and functionality of the graphics used in projects.

A

False Understanding how images are represented in
digital formats is crucial for multimedia design
because it directly impacts the quality, file
size, and functionality of the graphics used in
projects.

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4
Q

refers to the number of
pixels in an image, determining its
clarity and detail.

A

Resolution

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5
Q

are made up of pixels,
and the way these pixels are stored, compressed,
and displayed affects how images appear on
different screens and devices.

A

Digital Images

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6
Q

What is DPI

A

DPI stands for dots per inch, and it’s a measurement of the number of dots in an image or printed material per inch

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7
Q

What is PPI

A

PPI can refer to pixels per inch, which measures the resolution of a digital image or video display

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8
Q

What are the common graphic formats?

A

GIF, PNG,
JPG, and TIFF

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9
Q

Used for simple web
graphics with limited
colors. Smallest file
size but limited
color range

A

GIF or Graphic Interchange Format

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10
Q

Widely used for photos.
Compresses files but
reduces quality after
edits.

A

JPEG or Joint Photographic Experts Group

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11
Q

Supports millions of
colors and
transparency. Ideal for
logos and graphics.

A

PNG or Portable Network Graphic

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12
Q

Best for high-quality
images and editing.
Large file size, not
web-friendly

A

Tag Image File Format

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13
Q

is a powerful element in design that
goes beyond aesthetics

A

Color

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14
Q

Involves using colors to create
visually appealing and functional designs.

A

Color Theory

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15
Q

There are two color models used in digital and print design, which is used for screens or anything digital?

A

RGB, it starts with black

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16
Q

There are two color models used in digital and print design, which is used for printing or anything physical.

A

CMYK, it starts with white.

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17
Q

a tool for understanding
color relationships.
It includes primary,
secondary, and
tertiary colors

A

Color Wheel

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18
Q

These basic colors that can be mixed together to produce other colors.

A

Primary Colors

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19
Q

What are the colors in primary colors

A

Red, Yellow, and
Blue. These colors
cannot be created
by mixing others.

20
Q

These are colors that are created by mixing two primary colors in equal parts

A

Secondary Colors

21
Q

What are the colors in secondary colors

A

Green, Orange, and
Purple. Created by
mixing primary
colors

22
Q

These are colors that are created by mixing equal parts of a primary color and a secondary color

A

Tertiary Colors

23
Q

What are some examples of colors in tertiary colors

A

Yellow-orange,
Red-orange, and
more. Created by
mixing primary and
secondary colors.

24
Q

These are guides on
how colors are
combined in design,
affecting mood and
perception

A

COLOR
SCHEMES

25
Q

4 Examples of Color Schemes

A

ANALOGOUS
MONOCHROMATIC
TRIADIC
COMPLEMENTARY

26
Q

This color scheme uses three
or more colors that
sit next to one
another on the
color wheel

A

ANALOGOUS

27
Q

This color scheme
uses tints, tones and
shades within the same hue
or color family

A

MONOCHORMATIC

28
Q

This color scheme uses
three colors that are
evenly spaced around the
color wheel.

A

TRIADIC

29
Q

This color scheme
uses colors opposite of
each other on the color
wheel

A

COMPLEMENTARY

30
Q

It explains how people naturally
organize and perceive visual elements as unified
wholes. It is fundamental in design, helping
designers create more effective and cohesive
visual compositions by understanding how humans
interpret complex images and patterns

A

The Gestalt Theory

31
Q

These are communication tools that can
be used as lectures, speeches,
reports, and more. Most of the
time, they’re presented before
an audience

A

Presentations

32
Q

These are objects that look
similar are perceived as
part of the same group.

A

SIMILARITY

33
Q

The eye is drawn along
paths, lines, or curves,
creating a continuous flow.

A

CONTINUATION

34
Q

Viewers perceive incomplete
shapes as complete when key
visual cues are present

A

CLOSURE

35
Q

Elements placed close
together are perceived as
part of the same group

A

PROXIMITY

36
Q

The eye separates objects
from the
background

A

FIGURE/GROUND

37
Q

Balanced and symmetrical
designs provide a sense of
harmony and stability.

A

SYMMETRY
AND ORDER

38
Q

This element may seem like the easiest part of
a multimedia experience, but it’s often
the most crucial

A

Text

39
Q

It is all about choosing and
arranging fonts, sizes, and spacing
to create the perfect look for your
layout—whether it’s for multimedia or
the web.

A

Typography

40
Q

Text is measured in points, which
refers to the height of the letters.

A

Text Size

41
Q

A type font is the complete set of
letters, numbers, symbols,
punctuation, and special characters
of a specific typeface, all in a
particular point size

A

Font

42
Q

It is the name for a group of
related fonts

A

Typeface

43
Q

is just a fancy word for the space between lines
of text (aka Line Spacing)

A

Leading

44
Q

is like fine-tuning the space
between letters to make them look just right. It’s all
about adjusting the space between individual letters to
create a smooth, balanced look

A

Kerning/Letter Spacing

45
Q

adjusts the
space between all the
letters evenly across
a whole word or
sentence.

A

Tracking

MMA 131 (4 decks)

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