Glossary words 51 - 60 Flashcards
Something that can be handled or touched
Tangible
Cost savings made by doing things in larger numbers e.g. buying in bulk
Economies of scale
A new product or idea or an existing product that has been improved
Innovation
A business that outs together all the different components that make up a holiday and sell the compete package to the customer e.g. TUI
Tour operator
The ways in which a business gets a product to customers
Distribution chain
When organisations work together for mutual benefit
Interrelationships
A relationship between two or more organisations which rely on each other to provide the best possible product or service
Independencies
When a business buys or merges with another business of the same type
Horizontal integration
When a business buys or merges with a business that performs a different role in the travel industry
Vertical integration
A business that arranges the details of a holiday on behalf of a customer
Travel Agent