Globalisation Flashcards

1
Q

what is globalisation

A

A process of making sports worldwide business

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2
Q

What are the five impacts of globalisation

A

Freedom of movement
Worldwide Coverage
Regular international Fixtures
Sports becoming a worldwide business
Teams and Spectators travel internationally

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3
Q

Describe freedom of movement

A

international laws that allow athletes and spectators to move between countries for proffesional sport
eg athletes being able to train abroad, allowing teams to tour, spectators being able to travel

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4
Q

Describe worldwide media coverage

A

Extensive worldwide media coverage on multiple platforms
eg the introduction of sky sports, technology used to improve viewers,experiences, the scheduling of matches during a certain time.

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5
Q

Describe Regular international fixtures

A

midweek european fixtures
winter cricket tours, can get more coverage by travelling to countries with hotter climate

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6
Q

Describe Brand sponsorship + investment

A

Kits, stadiums, official partners, billboards sponsoring the event

Through investments the event can develop facilities companies can get brand awareness through being official sponsorships

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7
Q

Describe how teams spectators travel / play internationally

A

through the olympics, world cup

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