Globalisation Flashcards
What is globalisation?
- the process of the worlds economies, political systems and cultures becoming more strongly connected to each other
5 factors that promote globalisation
Flows of:
L-abour
I-nformation
S-ervices
P-eople
C-apical
Flows of information
- information such as data or news can be easily spread across the world
- email, internet and social media have all contributed to this
- learn about cultures without leaving your own country
EXAMPLE - 91% of the population now use a mobile devise
Flows of capital
- money that is invested = spent to produce an income or increased profit
- foreign investment has increased = FDI (foreign direct investment)
- improvements in ICT = capital can be moved around the world
Flows of products
- in the past products were manufactured and sold within the country mostly HICs = now decreased
- lower labour costs = production moving to NEEs and LICs
EXAMPLE - UK imported £200 billion in 1990 = £550 billion in 2008
Time space compression
A set of processes that cause the relative distance between places effectively seem “closer”
- factors include flight, TV and cars
Flows of services
- economic activities that aren’t based around producing any material goods e.g. banking
- improvement in ICT has allowed companies to become global such as more communication
- DEREGULATION in the 1970s and 1980s = removal of rules to increase competition —> made it easier to do business in other countries
HIGH LEVEL services = financial services, cities, more developed countries
LOW LEVEL services = customer service, less developed countries, cheaper labour
Flows of labour
- movement of people who participate in the workforce from one country to another
- more people are moving overseas (international migration) increased over 40% between 2000 and 2015
- some are highly skilled = ICT and medical workers so move to more developed countries
- unskilled workers = move to developed countries because of unemployment or poor wages in their own
- increases interconnection = people bring aspects of their culture with them
EXAMPLE - Northern America = 1.1 million immigrants
How is marketing becoming more global?
- global marketing involves treating the world as one single market
- cheaper to have one marketing campaign for the whole world
- increases global brand awareness e.g. identifying famous logos
- has to be adapted to the specific country due to laws and attitudes
What is globalisation the result of?
- new systems, technology, relationships
Factors affecting globalisation - How do financial systems promote globalisation?
- global financial system governs the flows of capital between countries
- companies called investment banks = help companies to raise capital
- in the 1980s = information tech and new financial products made the financial system more global
Factors affecting globalisation - Global trade system and trade agreements
- global trade system governs the flows of products between countries
- trade is primarily regulated by the countries governments e.g. tariffs, price, non-tariff barriers and banning of certain goods
- trade agreements make it cheaper = benefits both countries
- global trade system is governed by the World Trade organisation (WTO) = sets rules
Factors affecting globalisation - How have transport and communication systems improved global business?
- improved transportation
- uniform shipping containers introduced in 1950s = allowed more goods to be loaded on and off of ships
- air transport = increase the speed of delivery of goods
Factors affecting globalisation - How has management and information increased companies efficiency?
- companies supply chains have become global e.g. supplier may be in a different country to their factory
- minimises their cost
- large companies can save money by buying in bulk
- outsourcing = when a company pays a other to do work that may have been done internally before and saves money
- cheaper labour costs
Factors affecting globalisation - Companies work together to prevent security threats
- by countries creating trade agreements with one another this makes them become interdependent
- this can reduce war as countries are providing for each other = improves security
- however …. Globalisation can make conflict more likely