General Business Flashcards
What is profit? What is revenue? What is loss?
Profit- revenue minus expenses
Revenue- Total moneys
Loss- when a business incurs expenses that are greater than its revenue
What is an entrepreneur and what do they do?
An entrepreneur is someone who risks their time, money, and other resources to start and manage a business. Entrepreneurs contribute to society through innovation. Society gains me products from the success of entrepreneurs. Other parties benefit because of new jobs and opportunities
What are the differences between revenue, profit, and a loss?
Revenue is the total income generated from sales, profit is the income remaining after expenses are deducted, and a loss occurs when expenses exceed revenue.
What is an entrepreneur and what do they do?
An entrepreneur is an individual who creates and manages a business, taking on financial risks in the hope of profit.
What makes a product valuable in the eyes of consumers?
A product is valuable when it meets consumer needs and desires, providing benefits that justify its cost.
What are the different types of businesses and their functions?
Producer- create and manufacture the item
Restail- selling smaller quantities of products directly to consumers at a higher price
Wholesale- selling larger quantities of products at a discounted price to other businesses like retailers
Commercial-
What are the historical eras of business?
Historical eras of business include the Agricultural Era, Industrial Era, and Information Era, each characterized by different economic activities.
What are the 4 P’s of Marketing?
The 4 P’s of Marketing are Product, Price, Place, and Promotion.
How does competition affect businesses and the market?
Competition drives innovation, influences pricing, and can lead to improved products and services for consumers.
What are Demographics, Psychographics, and Geographics?
Demographics refer to statistical data about populations, Psychographics involve consumer attitudes and lifestyles, and Geographics relate to location-based data.
What is the Marketing Concept and why does it work?
The Marketing Concept focuses on meeting consumer needs and wants, leading to customer satisfaction and loyalty.
What things can be marketed and how should they be marketed/to who?
Almost anything can be marketed, including goods, services, and ideas, tailored to specific target audiences.
What are the 4 types of Branding Strategies?
The 4 types of Branding Strategies are Individual Branding, Family Branding, Brand Extension, and Co-Branding.
What is a product line and a product mix?
A product line is a group of related products offered by a company, while a product mix is the total range of products a company offers.
What are the functions of packaging?
Packaging protects products, provides information, and enhances marketing appeal.