Gender & Culture in Psychology: Gender Bias

Question 1

Define Culture bias.

Answer 1

• A tendancy to ignore cultural differences & interpret all phenomena through the lens of ones own culture

Question 2

Define Alpha bias.

Answer 2

• Exaggerating differences between cultures

Question 3

Define Beta bias.

Answer 3

• Minimising or ignoring differences between cultures

Question 4

Define Ethnocentrism.

Answer 4

• Seeing behaviour from one cultural perspective & judging ‘normal’ to be based on that perspective
• Anything else is abnormal , inferior or deviant

Question 5

What problems are there with doing research in different cultures?

Answer 5

• Participants: Backrounds & types of ppts
• Translation problems that may lead to misunderstanding or incorrect analysis
• Manipulation of variables: Operationalisation may be different e.g. dutch version of Milgrams study ppts were told to harass learner instead of shock learner.
• The research traditions: The concept of scientific research may not be familiar leading to trust issues & reactions of ppts

Question 6

(USE POWER POING BOOKLET GIVEN IN CLASS TO HELP)