Formulas- Marketing Flashcards
1
Q
Sales Growth (%)
A
(Sales this year - Sales last year)/ Sales last year x 100
2
Q
Market Growth(%)
A
(New Market size - Old Market size)/ Old Market size x 100
3
Q
Market Sales (%)
A
Sales/ Total Market Size x 100
4
Q
Market Capitalisation of a business
A
Number of issued shares x Current Share Price
