formulas Flashcards
total costs (£)
fixed costs + variable costs
profit (£)
total revenue - total costs
total contribution - fixed costs
(selling price - variable costs - fixed costs)
total variable costs (£)
variable cost per unit x number of units sold
revenue (sales or turnover) (£)
selling price per unit x number of units sold
market capitalisation (£)
the total value of a companies issued shares
current share price x number of shares issued
(decision trees) expected value
(financial result of A × probability of A) + (financial result of B × probability of B)
(decision trees) net gain (£)
expected value - initial cost of decision
market size/sales volume (units)
the quantity of goods and services produced in a particular market over a period of time (usually one year)
market size/sales value (£)
total revenue generated from selling goods and services produced in a particular market over a period of time (usually one year)
market growth (%)
change in market size/original market size x 100
sales growth (%)
change in sales/original sales x 100
market share (%)
sales of one product OR brand OR business/total sales in the market x 100
price elasticity of demand (%)
change in demand/change in price x 100
coefficient range PED and YED
PED:
more than 1 (demand is more sensitive to price change, eg. cuts can = revenue increases significantly) elastic.
less than 1 (demand is less sensitive to price change) inelastic
YED:
normal goods = demand increases as income increases
inferior goods = less than 1, demand decreases as income increases eg. used cars, tesco own brand orange juice
necessities = 0-1, demand decreases as income increases eg. staple groceries like milk, own label goods.
luxury = more than 1, demand increases as income increases. eg. branded goods, expensive holidays
added value (£)
selling price - cost of raw materials
unit cost (£)
cost per unit:
total costs of production/number of units
labour productivity
output over a time period/number of employees
eg. 1000 units per employee