Ford & GM Case Flashcards
Why did Lee Iacossa rush the Ford Pinto project?
To compete with compact foreign imports
What was wrong with the design of the Ford Pinto car?
The Pinto’s tank was placed behind the rear axle, which left only 9-10 inches of “crush space”
Is the Ford Pinto’s 9-10 inches of “crush space” far more or less than any other American automobile?
Far less
What did the Ford Pinto’s crash tests reveal?
That the Pinto’s fuel system could not meet the proposed 20 MPH standard
What did Ford do after the Pinto had multiple failed crash tests?
They produced and sold the Pinto without doing anything to fix the defects
Who approved the Pinto project?
Lead engineers
What happened as a result of Ford releasing the Pinto?
Thousands of people filed product liability suits against Ford because the Pinto was bursting into flames after being rear-ended by cars going over 20 mph
What type of case was the Ford & GM case?
Product liability case
What was the ethical dilemma in the Ford & GM Case?
Should Ford release the defective Pinto or halt the release to fix the problem