Finals M1 Flashcards

1
Q

Three Terms in Business Literature are often related to one another

A

Analytics
Business Analytics
Business Intelligence

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2
Q

Begins with a data set (a simple collection of data or a data file) or commonly with a database (a collection of data files that contain information on people, locations, and so on).

A

Business Analytics

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3
Q

A simple collection of data or a data file

A

data set

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4
Q

A collection of data files that contain information on people, locations, and so on.

A

database

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5
Q

As databases grow, they need to be stored somewhere.

A

True

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6
Q

Hardware and software used for data remote storage, retrieval, and computational functions

A

computer clouds

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7
Q

A collection of databases used for reporting and data analysis store data.

A

data warehousing

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8
Q

Database storage areas have become so large that a new term was devised to describe them.

A

True

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9
Q

Describes the collection of data sets that are so large and complex that software systems are hardly able to process them .

A

Big data

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10
Q

They define ________ as anything that is not big data.

A

little data

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11
Q

describes the smaller data segments or files that help individual businesses keep track of customers.

A

Little data

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12
Q

Using analytics as a means of sorting through data to find useful information, the application of analytics has found a new purpose.

A

True

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13
Q

Can be defined as a process that involves the use of statistical techniques (measures of central tendency, graphs, and so on), information system software (data mining, sorting routines), and operations research methodologies (linear programming) to explore, visualize, discover and communicate patterns or trends in data.

A

analytics

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14
Q

measures of central tendency, graphs, and so on

A

statistical techniques

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15
Q

information system softwares:

A

data mining, sorting routines

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16
Q

operations research methodologies aka?

A

linear programming

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17
Q

can be defined as a process that involves the use of statistical techniques, information system software , and operations research methodologies to explore, visualize, discover and communicate patterns or trends in data.

A

Analytics

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18
Q

Analytics is an older term commonly applied to all disciplines, not just business.

A

True

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19
Q

convert data into useful information.

A

analytics

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20
Q

Three types of analytics

A

descriptive , predictive , and prescriptive

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21
Q

The application of simple statistical techniques that describes what is contained in a data set or database.

A

Descriptive analytics

22
Q

An application of advanced statistical, information software, or operations research methods to identify predictive variables and build predictive models to identify trends and relationships not readily observed in a descriptive analysis.

A

Predictive analytics

23
Q

An application of decision science, management science, and operations research methodologies (applied mathematical techniques) to make best use of allocable resources.

A

Prescriptive analytics

24
Q

To identify possible trends in large data sets or databases.

A

Descriptive analytics

25
To build predictive models designed to identify and predict future trends.
Predictive Analytics
26
To allocate resources optimally to take advantage of predicted trends for future opportunities.
Prescriptive Analytics
27
________________ statistics, including methodologies like: measures of central tendency (mean, median, mode) measures of dispersion (standard deviation) charts graphs sorting methods frequency distributions probability distributions sampling methods
Descriptive
28
____________statistics, uses: Multiple regression ANOVA Information system methods like data mining and sorting. Operations research methods like forecasting models.
Predictive
29
________________ statistics, uses operations research methodologies like linear programming and decision theory.
Presciptive
30
answers the questions what happened and why it happen
Descriptive analytics
31
What exactly is the problem? How many, how often, where? What happened?
Descriptive analytics
32
answers the question what will happen:
predictive analytics
33
What will happen next if…? What if these trends continue? What could happen…? What actions are needed?
predictive analytics
34
Anticipates what will happen, when it happened, and also why it happened:
prescriptive analytics
35
How can we achieve the best outcome including the effects of variability? How can we achieve the best outcome?
prescriptive analytics
36
____________ is focused on generating insightful information from data sources
analytics
37
____________________ goes the extra step to leverage analytics to create an improvement in measurable business
business analytics
38
the three types of analytics are applied sequentially (descriptive, then predictive, then prescriptive).
True
39
can be defined as a process beginning with business-related **data collection** and consisting of sequential **application of descriptive, predictive, and prescriptive major analytic components**, the outcome of which supports and demonstrates **business decision-making** and organizational performance.
BA
40
Policing/Security Transportation Fraud and Risk Detection Manage Risk Delivery Logistics Web Provision Proper Spending Customer Interactions City Planning Healthcare Travel Energy Management Internet/Web Search Digital Advertisement
Where is Analytics Applied
41
____________ will translate the **business challenges into operational measures** that can be monitored over time, not only for analytics impact, but for the entire company.
Metrics
42
is a data point at a single point in time
Measurement
43
Metrics is Measurement with context
True
44
Measurement is Metrics with context
False
45
____________ means by which your company can measure progress and business analytics impact.
Objective
46
When is Analytics Not Practical?
When There’s No Data When There’s No Precedent When the Decision Maker Has Considerable Experience When the Variables Can’t Be Measured
47
The Three Secret of Success EUR
Establish business analytic culture Understand analytic in play Recognize the insights as a competitive advantage.
47
Challenges of Business Analytics ECC
Environment Competition Customers
48
Predictive analytics methodologies MR A DMDS FM
Multiple regression ANOVA Information system methods like data mining and sorting. Operations research methods like forecasting models.
49
Prescriptive analytics methodologies
Decision Theory Linear Programming