Final Flashcards

(35 cards)

1
Q

The 4 p’s of marketing

A

Product
Price
Place
Promotion

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2
Q

Solutions to consumer wants and needs

A

Product

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3
Q

Value, good quality at fair price

A

Price

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4
Q

Accessible ease of being reached

A

Place

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5
Q

To inform influence or persuade a purchase decision

A

Promotion

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6
Q

The process used to accomplish organizational goals through planning organizing leader and controlling people

A

Management

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7
Q

Making managerial decisions without consulting others

A

Autocratic leadership

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8
Q

Managers and employees work

Together to make decisions

A

Participative or democratic leadership

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9
Q

Managers set objectives and employees are free to do whatever is appropriate to meet them

A

Free rein leadership

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10
Q

Levels of management

A

Top management
Middle management
Supervisory management
Non supervisory

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11
Q

Types of planing

A

Strategic-senior-should we acquire new company
Tactical-middle- should we invest in new equipment
Operational-first line-how should employees be scheduled

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12
Q

Setting of broad long range goals by top managers

A

Strategic planning

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13
Q

The identification of specific short range objectives by lower level managers

A

Tactical planning

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14
Q

Backup plan in case primary plans fall

A

Contingency planning

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15
Q

Setting Of work standards and schedules

A

Operational planning

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16
Q

Swot analysis

A

Strengths weaknesses opportunities threats

17
Q

The process of determining human resource needs and then recruiting selecting developing motivating…

A

Human resource management

18
Q

Challenges of human resource management

A

Layoffs
Wage gap
Older workers
Younger workers

19
Q

Transferring or promoting employees within the company

A

Internal recruiting

20
Q

Looking for employees outside the firm

A

External recruiting

21
Q

Include part time and temporary workers seasonal workers independent contractors and

A

Contingent workers

22
Q

Why hire contingent workers

A

Full time on leave
Save on benefits
Peak

23
Q

The management of systems or processes that create goods and or provide services

A

Operations management

24
Q

Three basic functions

A

Finance
Operations
Marketing

25
Long production runs turn out finished goods overtime
Continuous process
26
Production runs are short and the producer adjusts machines frequently to make different products
Intermittent process
27
The part of production that physically or chemical changes materials
Process manufacturing
28
The part of production that puts together components
Assembly process
29
The use of computers in the design of products
Computer aided design CAD
30
Use of computers in manufacturing of products
Computer aided manufacturing CAM
31
Designing machines to do multiple tasks so they can produce a variety of products
Flexible manufacturing
32
Using less of everything than in mass production
Lean manufacturing
33
And human activity that consumes resources but produce no value
Waste
34
Forms of waste
``` Scrap Excess transportation Over processing Excessive walking Excessive inventory ```
35
5 principles of lean
``` Value Value stream Flow Pull Perfection ```