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media studies > Film industry > Flashcards

Film industry Flashcards

1
Q

who was the first lady of film?

A

alice guy

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2
Q

what’s significant about Disney’s steamboat willie?

A

it was the first mickey mouse cartoon

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3
Q

who were the big 5 studios?

A
  • MGM
  • Paramount pictures
  • Warner Brothers
  • 20th century fox
  • RKO
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4
Q

what did the supreme court make the big 5 do?

A

didn’t allow them to own cinemas and theatres so they could focus on production only

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5
Q

what did disney adapt the first?

A
  • technicolor
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6
Q

Livingstone and Lunt’s theory

A
  • Citizen-based regulation: the role of the media is to produce content that contributes to the social and cultural health of societies
  • Consumer-based regulation: media makers are given as much freedom as possible to make the media audiences want to consume
  • Digital literacy: Sonia Livingstone argues that audiences should be informed about content in a way that allows them to evaluate the material
  • Self-regulation: regulatory decisions are on the industry practitioners
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7
Q

who regulates films in the UK?

A

bbfc (british board of film classification)

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8
Q

what are the film ratings?

A
  • U (universal)
  • PG (parental guidance)
  • 12A (over 12 or with an adult)
  • 12 (over 12)
  • 15 (over 15)
  • 18 (over 18)
  • R18 (only shown in licensed cinemas)
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9
Q

who makes the final decision on the rating?

A

local authority

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10
Q

how often are bbfc’s guidelines updated?

A

every 4-5 years

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11
Q

who does bbfc review the guidelines?

A

by asking 21000 people to rate movies and make guidelines reflecting their opinion

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12
Q

what is low concept and high concept?

A
  • low concept - hard to understand, high culture, they win awards, but don’t make money
  • high concept - easy, sells, pop culture
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13
Q

what elements of a film are under copyright?

A
  • name
  • music
  • script
  • photography
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14
Q

when a film gets to the public domain in the UK?

A

70 years after the director, script writer, cinema photographer and composer die

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15
Q

how does disney minimised their risk (corporate law)

A
  • they made government extend the corporate law by 25 years
  • they made government extend it a couple of times
  • gave a second life to the product
  • if people aren’t buying they post it for free
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16
Q

why is snow white special?

A

it is the first full-length animation

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17
Q

why did putting Walt Disney’s name on the snow white’s cover minimise Disney’s risk?

A
  • the use of star power as he was already famous
  • he is a father figure to the kids
  • he is an opinion leader and a person most of the people trust
18
Q

which style affected the production of snow white?

A

german impressionism

19
Q

how did disney evolve over time and what is it like now?

A
  • there’s a diversity of representations of different races and sexualities
  • old movies are now recreated - they don’t have to take a lot of risks now as they did it in the past
  • they focus on live action now
20
Q

what is pathetic fallacy?

A

when the weather reflects the ongoing mood in the scene (cliche)

21
Q

what is disney’s folly? why?

A

snow white. Disney took a lot of financial risks

22
Q

who is auteur?

A

a person responsible of the media product. usually director

23
Q

what’s the formula to make back all the money spent?

A

budget x 2,5

24
Q

what is cinematic universe?

A

a world based on cinematic storylines, usually it has a lot of spin-offs

25
Q

what is pre sold audience?

A

people connected with a franchise so they are going to watch movie no matter how good it is

26
Q

what is a genre?

A

a combination of multiple codes and conventions that make films similar. People find some of them familiar due to these cliches and similar style

27
Q

why Shang-Chi wasn’t a success?

A
  • new unfamiliar superhero
  • film wasn’t released in china
  • chinese main character is unusual
28
Q

what is a legacy character?

A

a character that goes on and on. they might be featured in different series/movies. often played by different actors.

29
Q

7 types of media consumers

A
  • explorer
  • aspirer
  • mainstreamer
  • succeeder
  • resigned
  • struggler
  • reformer
30
Q

what is Shang-Chi’s target audience?

A

mainstreamers and reformers

31
Q

how are people divided according to their income?

A
  • A - rich
  • B - management
  • C1 - educated workers
  • C2 - trained workers
  • D - untrained
  • E - unemployed
32
Q

what does CADGES stand for?

A
  • class
  • age
  • disability
  • gender
  • ethnicity
  • sexuality
33
Q

Henry Jenkin’s theory

A
  • audiences are mportant part of the production
  • fans play big role in the industry
  • fans construct their own meanings
  • fan-made products are common now
  • fans are a pre-sold audience
  • they promote your products
34
Q

what is textual poaching?

A

(stealing ish) and remaking media products (fan fiction)

35
Q

what is the Hays Code?

A

set of guidelines for all the motion pictures

36
Q

who distributed snow white?

A

RKO

37
Q

how did disney prolongue the release period in 1930’s?

A

by releasing a film in large cities first and in small cities later

38
Q

what is rotoscoping?

A

taking pictures of a person’s movements to turn them into an animation

39
Q

what does CHEPS mean?

A
  • cultural
  • historical
  • economical
  • political
  • social
    contexts
40
Q

Shang-Chi is a hybrid genre film. Which genres does it combine?

A
  • marshal arts
  • sci fi
  • (drama ish)

media studies (4 decks)

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