Fajar secondary cards Flashcards
What is “store layout” ?
Dividing the store floor space carefully into different areas of categories. Each area selling a specific range of products.
What is “presentation of products” ?
Arranging the products neatly and attractively on suitable cabinets and shelves.
What are the three characteristic of hypermarket ?
1) Use basic display rack
2) Sells fresh produce, groceries and household items
3) Offers very competitive prices
Sufficient ________ makes the product visible and encourages customers to buy it.
lighting
EBS hypermarket is going to open new outlet. State factors to consider when choosing a location.
1) Whether is it centrally located
2) The volume of human traffic
3) Whether it is easily accessible to public transport
4) Are there competitors around the area.