Fajar secondary cards Flashcards

1
Q

What is “store layout” ?

A

Dividing the store floor space carefully into different areas of categories. Each area selling a specific range of products.

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2
Q

What is “presentation of products” ?

A

Arranging the products neatly and attractively on suitable cabinets and shelves.

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3
Q

What are the three characteristic of hypermarket ?

A

1) Use basic display rack
2) Sells fresh produce, groceries and household items
3) Offers very competitive prices

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4
Q

Sufficient ________ makes the product visible and encourages customers to buy it.

A

lighting

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5
Q

EBS hypermarket is going to open new outlet. State factors to consider when choosing a location.

A

1) Whether is it centrally located
2) The volume of human traffic
3) Whether it is easily accessible to public transport
4) Are there competitors around the area.

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