Factors That Determine Demand Flashcards

1
Q

Price

A

The higher the price,the lower the quantity demand

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2
Q

Income

A

An increase in income leads to an increase in demand as the individual has more money to spend

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3
Q

Wealth

A

Not the same as income weath is the combined value of savings/shares owned

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4
Q

Advertising,promotional offers and public relations

A

Televison advertisements,offers and sponserships all effect demand

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5
Q

Taste and fashion

A

Some products such as certain brands of clothes or technology are seen as in and some consumers regard these as an essential for their lifestyle

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6
Q

Demographic changes

A

A larger population means more spending.businesses need to beaware of other demographic changes as well as these it also includes a change in the gender ratio any shift in age structure

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7
Q

Goverment action

A

A campaign by the goverment for example to encourage a healthier lifestyle a keep fit champaign by the goverment will affect the demand fr both healthy and unhealthy demand for food

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