Facebook Hygiene & Avoiding Bans

Question 1

What can get your ads rejected?

Answer 1

• Illegal products/services
• Discriminatory practices
• Tobacco & related products
• Drugs & related products
• Unsafe supplements
• Weapons, ammunition, or explosives
• Adult content, product/services
• Sensational/violent content

Question 2

What can get your ads rejected?

Answer 2

• Misinformation = ads are debunked by “fact checkers”
• Non-fictional landing page = Make sure the page is always working. FB checks landing pages to ensure that they are still compliant.
• Cheating & deceitful practices = services/products that promote cheating or interfering with systems.
• Grammar & profanity = don’t use excessive symbols, all caps, bad grammar or profanity.

Question 3

What can get your ads rejected?

Answer 3

• Nonexistent functionality = don’t add buttons to your creatives. This happens when you use screenshots and there is a button from the app you took the screenshot from.
• Personal health = Before’s & after’s are a big NO-NO. Also, no shaming or shedding of the negative side, e.g., an overweight person.
• Payday loans, paycheck advances & bail bonds = loans have to be greater than 90 days.
• MLM = don’t make any money claims & don’t speak in first person.

Question 4

What can get your ads rejected?

Answer 4

• Penny auctions
• Unacceptable business practices = no scams
• Circumventing systems =don’t try to trick the FB algorithm by, e.g., changing thr text of your landing page with images so the system can’t read it.
• Prohibited financial products/services = ICO’s, binary options, CFD trading
• Vaccine discouragement

Question 5

What can get your Ad account banned?

Answer 5

• For the same reasons you get ads rejected.
• You won’t be able to interact with that ad account.
• It depends on how much ad spend you have on the account, i.e., the more you spend on the ad account the less likely it is to be banned.
• It also depends on how bad the violation was and if you have been warned before with something like ad rejections.

Question 6

What will happen if your Business manager gets banned?

Answer 6

• You won’t be able to access any of the ad sets.

Question 7

What to do when FB pages get banned?

Answer 7

You can always create a new one & start over using the same ad account and business manager.

Don’t put up the same ads that got your page banned in the first place. Get a fresh start with a new copy and creatives.

Question 8

How to escape FB jail?

Answer 8

You’ll get a message like this, “Your advertising access is restricted”.
- You can defend your innocence, or, be apologetic.

Question 9

Pro tips & things to avoid

Answer 9

• Check the disapproval reason and change that.
• Make sure your landing page is working, is high quality & has no redirections.
• Have more than one person as your business manager. So, if your personal access is restricted, the other person/profile can still access the business manager.
• Have backup profiles from family members, so you can start running on those if you get banned.
• Have ad accounts that spend $1 a day in there so the accounts are warm & won’t get banned.