External Influneces (blackwell) ✔️ Flashcards
Demand and supply
What happens to the demand if the price decreases
-if price goes down demand will increase
-demand on x axis, price on Y axis.
-moves up and down the line not parallel
What happens to demand if income decreases:
-if income decreases demand decreases as people have less money to spend
-price on y axis, quantity on x axis
-the line moves parallel to create a new line.
-there will be more demand for cheaper items and less demand for higher prices
What is a complement and substitute:
-complement: something that you buy with the original peice
-substitute: something that is replaced by the original as the same but different brand
Determinants of supply: What is price and cost
-price: the amount that a customer is willing and able to pay
-cost: the amount spent by a business making/supplying/buying in the products
What happens when price goes up to the supply
-supply increase with increase of price as the business are able to supply more products
-supply graph:
Price on y axis, quantity on x axis. The supply moves up and down 1 line.
What happens when costs goes up. What does this do to the supply
-if costs go up supply goes down as the business can’t supply more with higher costs
Supply graph:
Price on y axis, quantity on y axis. 2 lines with change in costs. The line moves towards the x axis
What is tax and subsidies: and what happens to them if they both increase
-tax: is a mandatory contribution to government pay that is forced
Graph: if tax increase then supply will go down/ towards x axis.
-subsidies: money given out to businesses by the government
Graph: if they increase then supply will increase as they can afford to make more. Line moves away from the x axis
What happens to supply of original product with the decrease of price. And what happens to subsidy products Eg/ Coca Cola
And other way round
-increase in demand of Coke causes a increase in supply of coke. Pepsi supply decreases as demand decreases
-if demand of coke decrease supply will decrease and supply of Pepsi increases as demand increases
What is an energy price cap and why is it effecting suppliers
-a bid to limit the price a supplier can charge per unit of electricity and gas.
-it is effecting suppliers as they can’t increase the price of gas due to teh cap
How does a supply and demand graph look like with an increase in price
-price on y axis
-quantity on x axis
-supply going up
-demand going down with 2 lines.
-Price 1 has a lower Q1 with a lower equilibrium (where the lines cross) and a higher supply
-price 2 has a higher Q2 with a higher equilibrium and higher supply
What happens when there is a decrease in supply.
-price on y axis
-quantity on x axis
-P1 has a lower Equilibrium with a higher demand and quantity
-P2 has a higher equilibrium with a lower quantity sold and lower supply
What does excess and shortage mean and what do each look like in a graph
-excess: more supply then demand, and so if they decrease the price they will have an increase in demand.
Graph: gap at the top of the x from where price line hits demand line to supply.
-shortage: more demand then supply. To reduce demand increase the price.
Graph: the gap in the bottom of the x where the line from price hits supply line to where price hits the demand line.
What is elasticity and inelasticity of demand
Elasticity: measures how sensitive quality demanded is to a change in price. When there is an increase in price demand decreases (luxury goods)
Inelasticity: when there is no change in demand when price increase as they are often necessary items that need to be brought even with the change of price.
What is market size and growth and share:
-size: expressed as the collective value of the goods/services that buyers purchase
-growth: % change in the size of the market measured over a specific period.
Change/original x 100
-share: % of sales an individual business has in a specific market.
What is the definition of competition and a market:
-competition: rivalry amongst sellers in one market
-market: any distraction where buyers and sellers are in contact and establish the prices
What are physical and non physical markets:
-non physical: can be classes as either online (physical but brought online) or Digital (immediately have product downloaded)
-physical: Physical market is a set up where buyers can physically meet the sellers and purchase the desired merchandise from them in exchange of money.
What is barriers to entry and give examples to what they are:
Barriers to entry: the factors that could prevent a form from entering and competing in a market
These include:
-large start up costs
-having the market budget to break customer loyalty
-inability of economies of scale
-price wars of existing businesses
-legal restrictions
What is economies of scale
When output goes up unit costs go down
Market structure: what is a competitive market and it’s features:
A market in which there are a large number of sellers. Businesses in these markets compete mainly on price.
Features:
-many firms
-low prices
-low barriers to entry
Eg/ farming
What is a monopoly and its features
-a market dominated by 1 seller as there are few substitutes. They have more then 25% of teh industries sales
Features:
-low competition
-high prices
-high barriers to entry.
What is oligopolies market structure and it’s features
-exists where a market is dominated by a few firms (Mobil phone firm)
Features:
-products and prices are similar and usually higher
-businesses compete on non price differences
What is a monopolistic competition in market structure and it’s features:
-a market structure with many competing firms each of who supplies a slightly different product
Features:
-quite a lot of firms
-lower/ average prices
-eg/ restaurants
What is a collusion market structure and its features:
-rival companies cooperate for their mutual benefit influences products price levels. It is illegal. They usually keep prices high then if the market was competitive.
What is market power
-the ability of a firm to influence or control teh terms and conditions in which goods are brought and sold
What are synergies and it’s benefits for a business
-When 2 businesses are more valuable working today here then they are apart
Benefits:
-may gain new management with different skills and talents
-increase in revenue due to higher market share
-may be able to meet customer needs more effectively with combination of resources
-experience economies of scales
Disadvantages of synergies
-nah suffer from diseconomies of scale
-may take on extra debt
-could result in redundancies
-could result in higher prices
-could result in a dominant business decaying terms and conditions
What is organic growth and what are the methods:
-growth from within the business
Methods:
-open new stores
-launching new products
-employing more workers
-investing in technology
Advantages and disadvantages of organic growth
+less risk then external growth as it is less financially damaging, able to use profits rather then loans, less expensive, steady growth rate
-slower, market size might be small or not growing so can’t build up more customers, might not be allowed to grow legally.
What does CMA stand for and what do they do
-competition and market authority
-investigate mergers between organisations, to make sure they don’t reduce competition
What is the cartel act and what sanctions can the CMA apply to offenders.
When businesses agree to act together instead of competing with eachother. Includes illegal acts like price fixing, bid rigging and market sharing.
Sanctions:
-fining 10% of global turnover
-customer and competitors can sue the company
-individuals might not be allowed to be company director
-individuals can be fined
What are regulations
Regulations are the legals involved in making sure your business complies with the law.
Separate regulations exits for former nationalised industries like gas, electricity, water, railways and telecoms
What can the CMA do to reduce market dominance
-blocking the merge or growth
-force to sell
-prison
-reputation damage
-fines
What does STEEPLE stand for
-social
-technological
-economic
-environmental
-political
-legal
-ethics
What is GDP and economic growth
-gdp (gross domestic product): total value of output produced in an economy in a year
-economic growth: the annual % change in GDP
What can the government do to facilitate economic growth
-encourage. Investment in physical capital by offering subsidies or lowering taxation
-improve infrastructure through better transport links. This increases the speed with which raw materials and products can be delivered
-improve the quality of human capital by investing in education.
What does GDP include, what does it mean if it goes down/up and what is the impact of it.
1.healthcare, shopping, mortgages, loans, services, transport
2.means economy is shrinking or growing
3.house prices decrease and less employment. House prices increase, more jobs and more wealth
What is standard of living
The amount of goods and services a person can buy with their income in a year.
What is inflation
Persistent general tendency of prices in the economy to rise
What is consumer price index
A measure that examines the weighted average of prices of a basket of consumer goods/services
Causes of change in consumer price index
-tax reductions
-rising wages
-increasing demand
-increase in costs
What is disinflation
Inflation at a slower rate then a year before
What causes inflation
-cost of making/inputs for a product
-demand
-shirt supply
-cycle of rising costs-> prices
What is cost push and demand pull
-cost push: inflation caused because any costs increases
-demand pull: more buyers competing causing a higher demand so costs increase
What are economic indicators
-increase in uk interest rates
-better return in uk saving accounts
-hot money flows in to take advantage of higher interest rates
-increased demand for £
-appreciation in value of £
What are interest rates
An interest rate is the reward for saving and the cost of borrowing expressed as a % of the money saved or borrowed
-the Bank of England sets interest rates
What is the monetary policy and who controls it
-Monetary policy is the manipulation of the level of demand in the economy using the rate of interest
-monetary policy committee
What is fiscal policy.
-Economic policy conducted by the government through taxation and public spending.
-affects the level of demand in an economy
-increased tax will lead to less spending
-decreased tax will generally lead to more spending
What is the multiplier effect
The effect of changes in economic activity in one sectors in other sectors; if one business experiences a rise or fall in demand for its products this has a knock on effect on businesses suppling it.
What is supply side policy and how can they do this:
-Aims to improve the economy’s overall productive capacity
-invest in education and training
-reduce welfare benefits
-income tax cuts
-cuts in corporation tax
-encouraging business start ups
What are exchange rates
The value of one currency in terms of another
Eg £1 to €1.30
What is strengthening and weakening exchange rates
-strengthening: If the pound increase in value it is said to strengthen. This means that £1 will buy more of a foreign currency.
-weakening: if the £1 decreases in value it is said to weaken. This means £1 will buy less in a foreign currency
What does SPICED and WPIDEC
SPICED: Strong pound imports cheap exports dead
WPIDEC: weak pound imports dear exports cheap
What does unemployment mean and what happens when employment increases
-unemployment: situation in which people who are able and willing to find work are not able to find employment
-if employment rates rise then gdp will to
Why does the government want low levels of unemployment
-waste of Human Resources as they could be producing goods for the economy
-bad for society (increased crimes and poverty)
-waste of money could be spent on more important things including health.
-low level of unemployment means gov can tax more people
What is balance of trade.
Difference between the value of exports and imports
What is it called when exports exceed imports and when imports exceed exports
-if exports exceed imports there is a balance of trade surplus
-if imports exceed exports there is a balance of trade deficit
How can a country increase exports and decrease imports
-trade barriers (reduce imports)
-good quality/ unique products (increase exports)
-low/stable inflation (increase export)
-weak pound
-promote passport to exchange programme
What is indirect and direct tax
-indirect: these are taxes on expenditure/spending. They are paid to the tax authorities by suppliers not the customer.
-direct: these are taxes in income and profits, Paine directly by the bearer to the tax authorities
What is income tax, NI and VAT
Income: a tax take out of a persons income.
-NI: this is taken as a contribution towards the state pension and treatment under the NHS
-VAT: value added tax is tax on selling price.
What is corporation tax
A tax on the profits made by companies
What is a subsidy
Payment by the government to suppliers. The effect of a subsidy is to increase supply of particular goods
Benefits of subsidies
-decrease prices
-encourage consumption of goods
-helps businesses survive during the start up period
-helps declining industries
-boost demand during recessions
What is the business cycle and what’s are the 4 stages
-periodic growth and decline of a nations economy, measured in gdp
Stages:
-expansion
-recession
-depression
-recovery
-expansion