External Influences - Demand and Supply Flashcards
define demand
the amount of a good/service that consumers are willing and able to purchase at any given price
define supply
the amount of a good/service that sellers are willing and able to sell at any given price
what is the equilibrium
the price at which demand meets supply
what happens on a supply and demand diagram when there is a change in price
you move along the graph
what happens to the supply and demand diagram with a change in other factors than price
you shift either the supply curve or the demand curve or both
name the 8 determents of demand
- price
- income
- wealth
- advertising
- demographic changes
- taste and fashion
- government action
- price of other products (complements and substitutes)
what are the 5 supply factors
- price
- costs
- taxes
- subsidies
- price of other products
what happens if supply exceeds demand
price lowers increase demand back to equilibrium
what happens if demand exceeds supply
price rises to reduce demand back to equilibrium