Explanations for Conformity

Question 1

what are the three explanations for conformity

Answer 1

• informational social influence
• normative social influence

Question 2

what is informational social influence

Answer 2

the idea that humans have a need for certainty and look for the behaviour of others to direct them how to act in unfamiliar situations

Question 3

what is normative social influence

Answer 3

the idea that humans have a need for social acceptance and have a fear of rejection

Question 4

when does informational social influence tend to occur

Answer 4

in unfamiliar situations or ambiguous situations

Question 5

which level of conformity is associated with informational social influence

Answer 5

internalisation because people tend to believe the opinions they have adopted

Question 6

what is the important condition that must occur for normative social influence to occur

Answer 6

individuals must feel that they are under surveillance by the group

Question 7

which level of conformity is associated with normative social influence

Answer 7

compliance because the view of the group is often not carried over into private settings