Explain what is meant by Globalisation. Using examples, analyse the impact of globaisation on the way firms do international business Flashcards
What is in the intro? (4)
. Held et al (1999) the speeding up of worldwide interconnectedness
- Growing of emerging markets: developing countries = higher standard of living
- Speed of innovation: new companies = new products and improvement
- More informed buyers = consumers know more coz communication
- Increased competition = coz developing countries r developing. Western companies need to keep up
The impacts Globalisation has on the way firms do business
- Outsourcing
- SRM
- Advancements in technology
- Lower Tarrifs
Outsourcing: Ads, EG, Disadvantage
Ads: Companies can take advantage by hiring talent from low-cost countries = core competencies
EG: Morgan stanley (2017) hired ppl from asia saved $1 billion. too many in high cost
Dis:1200 jobs
SRM: Ads, EG, Dis
Ads: Work with new talents across the globe= they bring in new ideas etc
Dis: Managing them + Cultural differences
EG: Morgan Stanley have a supplier risk programme = due dilligence + minimising risk
Advancements in technology: Ads, EG and Dis
Ads: Increase in communication + better resources + before it took weeks to travel from Scotland to Ldn via canal. Get to know different cultures
EG: Global Networks eg CNN. New around the world
Lower Tariffs
Ads: Core Efficiency
EG: EU= no tariffs