Experience Design and Event Management Study Guide Flashcards

1
Q

A series of discrete interactions during the anticipation, participation, and reflection phases.

A

Microexperiences

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2
Q

Buying Tickets, Parking at the Event, and going through security are examples of

A

Microexperiences

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3
Q

A participants overall experience from start to finish; made up of microexperiences.

A

Macroexperience

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4
Q

When a participant decides to take part in an experience.

A

Anticipation Phase

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5
Q

When a participant engages with the event.

A

Participation Phase

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6
Q

When a participant process the experience.

A

Reflection Phase

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7
Q

The primary goal of ___________ is to create opportunities for participants to co-create interations leading to desired outcomes.

A

Experience Design

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8
Q

Memorable experiences are recorded in __________

A

Episodic Memory

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9
Q

Focus on the ______________ instead of the designers goals

A

what participants desire

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10
Q

Being fully engaged in an activity

A

Flow

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11
Q

Clear goals, Immediate Feedback, Challenge and skill balance, and losing sense of time are characteristics of ….

A

Experience Flow

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12
Q

Habitual experiences that occur without much though

A

Prosaic Experiences

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13
Q

Commuting to work or checking emails are examples of what type of experience…

A

Prosaic

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14
Q

Occurs when something catches your attention requiring effortful thinking

A

Mindful Experiences

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15
Q

An unexpected event is an example of

A

Mindful Experiences

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16
Q

Occurs when emotion makes a experience last in your memory

A

Memorable Experiences

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17
Q

Peak-End Rule

A

Experiences are often remembered based on the emotion intensity during peak moments and the end of the experience.

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18
Q

Experiences that helps its participant to discover something new either about themselves or the worlds

A

Meaningful experience

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19
Q

Experiences that lead to significant changes within someone

A

Transformational Experiences

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20
Q

Interrupting habits in order to mindfully think about something

A

Effortful Thinking

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21
Q

True or False: The reflection phase occurs after the event ends

A

True

22
Q

True or False: A well-designed prosaic experience eliminates unnecessary mental energy consumption

A

True

23
Q

True or False: Clear goals and immediate feedback are characteristics of flow

A

True

24
Q

True or False: Effortful thinking can turn a prosaic experience into a mindful experience

A

True

25
Q

True or False: A mindful experience keeps participants on autopilot

A

False

26
Q

True or False: The end result of experience design should prioritize the designers goals

A

False

27
Q

True or False: Meaningful experiences often lead to personal transformations

A

False

28
Q

Designing microexperiences with the same degree of intentionality

A

Intentionality

29
Q

The quality or state consisting of diverse elements

A

Heterogeneity

30
Q

Personals, Intentionality, Touchpoints, Reactions, and Contributors are all elements of

A

Experience Mapping

31
Q

Specific moments when a participant interacts with the elements within an experience

A

Touchpoints

32
Q

A generalization of participants

A

Personas

33
Q

Designing how participants move through time and space

A

Blocking

34
Q

When planning an event what questions should a event planner ask?

A

Who? What? When? Where? Why?

35
Q

Who are we inviting / including? Who is speaking at the event?

A

Who Questions

36
Q

What kind of event is ours? Is it formal or casual?

A

What Questions

37
Q

What time will it take place?

A

When Questions

38
Q

What venue will it be held at?

A

Where Questions

39
Q

What is our goal for the event? How can we measure our success / failure? What is our ROI.

A

Why Questions

40
Q

Relaying information clearly to its intended recipients

A

Communication

41
Q

Having proper knowledge and skill

A

Competence

42
Q

Behaving and interacting professionally

A

Courtesy

43
Q

Being trustworthy

A

Credibility

44
Q

The act of fixing mistakes

A

Recovery

45
Q

Delivering results consistently and accurately

A

Reliability

46
Q

Addressing participants needs

A

Responsiveness

47
Q

Ensuring customers feel emotionally and physically safe

A

Security

47
Q

Physical elements that make up an experiencescape

A

Tangibles

48
Q

A visual representation of a customers experience at an event

A

Experience Mapping

49
Q

Why is experience mapping important?

A

It allows planners to see all the details needed to plan each stage of an event. Involves thinking like the customer base.

50
Q

What are the experiencescape elements?

A

Personas, Intentionaility, Touchpoints, Reactions, and Contributers