Exam II Flashcards
Types of ______ Theories:
-Social cognitive theory
-Social network theory
Behavioral Theories
Theory:
-Diffusion of innovation
-Social marketing
Social Process Theories
Theory:
Learning by observation of others (Vicarious Learning)
Social Cognitive Theory
Theory: Behavior, individual factors, and environmental factors interact with each other
Social Cognitive Theory
Individual Characteristics (SCT Constructs)
B
E
E
M
S
S
-Behavioral Capability
-Expectations
-Expectancies
-Managing Emotional Arousal
-Self-Control of Performance
-Self-Efficacy
Environmental Factors (SCT Constructs)
S
O
R
R
Situation
Observational Learning
Reinforcement
Reciprocal Determinism
Confidence in performing a behavior
Self-Efficacy
Level of knowledge and skill related to a behavior
Behavioral Capability
What might happen if behavior is done (changed)
Expectations
Is the expected outcome good or will be rewarded
Expectancies
Control over making a behavior change
Self Control
Ability to deal with emotions involved in a behavior change
Emotional Coping
Observing behavior of others and consequences of that behavior
Observational/Vicarious Learning
Social/Physical environment in which the behavior takes place and a person’s perception of those factors. Situation may raise barriers and opportunities.
Situation
Positive or negative responses to behavior
Reinforcement
Iterative process making a change based on individual characteristics and social/environmental cues, receives a response, and makes adjustments to the behavior
Reciprocal Determinism
the network of relationships surrounding a person, or larger networks involving the person.
Social Network
This theory is used primarily for small or defined group interventions
Social Network Theory
New Technology or behavior
Innovation
Process by which innovation is communicated
Diffusion
Behavior Changes as innovations are adopted
Diffusion of Innovations
DOI- Process
I
D
A
I
M
Innovation Development
Dissemination
Adoption (Decision)
Implementation
Maintenance
The development of the innovation itself – planning, formative research, testing, etc.
-Technology
-Behavior
-Program
Innovation Development
Process by which the innovation is communicated or “active knowledge transfer from the resource system to the user system”
Dissemination