Exam 2 - Chapter 6 Flashcards

1
Q

DATA SOURCES FOR BUSINESS ANALYTICS

- _____ can come from many sources

A

DATA SOURCES FOR BUSINESS ANALYTICS

- Data can come from many sources

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q
DATA SOURCES FOR BUSINESS ANALYTICS
- Internal data stores
     
      
      
A
DATA SOURCES FOR BUSINESS ANALYTICS
- Internal data stores
    Archived historical data
     Data generated by applications
      Outputs from other analytical processes
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q
DATA SOURCES FOR BUSINESS ANALYTICS
-External data sources
     
    
   
A
DATA SOURCES FOR BUSINESS ANALYTICS
-External data sources
    Government sources (SBA, Census, etc.)
   Social Media
   Industry data sources
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

WHAT ARE ‘DATA GENERATING’ SYSTEMS?

-  _____ that generate data for the ____ time

A

WHAT ARE ‘DATA GENERATING’ SYSTEMS?

- Systems that generate data for the first time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q
WHAT ARE ‘DATA GENERATING’ SYSTEMS?
Examples include
 
 
  
 
 
 

A
WHAT ARE ‘DATA GENERATING’ SYSTEMS?
- Examples include
Point of sale system
Billing Systems
Social Media feeds (user generated content)
Sensors and other IOT data streams
CRM systems
Web Logs
Analytics systems
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

WHAT ARE ‘DATA GENERATING’ SYSTEMS?

- Just like an assembly line, these systems generate ____ for __________________

A

WHAT ARE ‘DATA GENERATING’ SYSTEMS?

- Just like an assembly line, these systems generate data for other systems and people to consume

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

WHICH DATA SHOULD I USE?
- It starts with

A

WHICH DATA SHOULD I USE?
- It starts with
Business Understanding
Data Understanding

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

WHICH DATA SHOULD I USE?
- Driven by constraints

A

WHICH DATA SHOULD I USE?
- Driven by constraints
How useful is the data?
How accessible is the data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

USABILITY AND ACCESSIBILITY
- The best data is usually

A

USABILITY AND ACCESSIBILITY
- The best data is usually
Highly useful
Highly available

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

USABILITY AND ACCESSIBILITY

- ____ data sources on these axes helps us to ____

A

USABILITY AND ACCESSIBILITY

- Mapping data sources on these axes helps us to prioritize

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

USABILITY AND ACCESSIBILITY

- Data that is ____ ____ should be de-prioritized.

A

USABILITY AND ACCESSIBILITY

- Data that is not useful should be de-prioritized.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

USABILITY AND ACCESSIBILITY

- Remember that ____ often comes at a cost

A

USABILITY AND ACCESSIBILITY

- Remember that availability often comes at a cost

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q
DATA WAREHOUSES AND AVAILABILITY
- One of the purposes of the data warehouse is to increase data \_\_\_\_\_
       
        
        
      
A

DATA WAREHOUSES AND AVAILABILITY
- One of the purposes of the data warehouse is to increase data availability
Single source of truth
All of the data is in one place
Some sources can be combined with other sources to increase their usefulness
Be careful because sometimes this can work in reverse

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

INCREASING ACCESSIBILITY WITH A WAREHOUSE


A

INCREASING ACCESSIBILITY WITH A WAREHOUSE
The process of putting data from a source system can increase its availability to other users
Do this correctly and you can also increase usability
Do it incorrectly and you can make the data useless

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

COMBINING DATA TO INCREASE USEFULNESS
Data that comes from different source can be


This combination process generally happens at ____

A

COMBINING DATA TO INCREASE USEFULNESS
Data that comes from different source can be
Compatible with other sources
Be combined to provide a more complete picture
This combination process generally happens at staging

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

DATA VALIDATION

Invalid data generates useless ______

A

DATA VALIDATION

Invalid data generates useless analytics

17
Q

DATA VALIDATION
The data warehouse is the single source of truth

A

DATA VALIDATION
The data warehouse is the single source of truth
The data must be trustworthy
Data should not be moved to the warehouse unless it has been validated

18
Q
DATA VALIDATION
Validate data at the source
      
      
      
     
A
DATA VALIDATION
Validate data at the source
     Application control
     Programmatic rule enforcement
     Data auditing and corrections
     Transformation when necessary
19
Q

how to organize priortize your data sources datagrams

usability and assessibility

difference in each classification in supervisor and unsupervisor (guarentee a couple question on that)

A

-