Exam 2 Flashcards

Quantitative data analysis, community-based research, survey research

1
Q

What is descriptive research?

A

characterizing the sample or data
- average age of students in the class, highest/lowest marks

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2
Q

What is inferential research?

A

trying to reach conclusions that extend beyond the immediate data alone
- make judgements of the probability that an observed difference between grips is a dependable one
- used when you can’t measure everyone or everything

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3
Q

What are the 3 scales of measurement?

A

Nominal, ordinal, continuous

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4
Q

What is a nominal scale?

A

unordered data, no ranking
- can’t calculate a mean
- ex. sex, favourite colour, breed of dog

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5
Q

What is an ordinal scale?

A

predetermined order among response classification
- can’t take an average
- ex. education level, placing in race

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6
Q

what is a continuous scale of measurement? (interval/ratio)

A

most precise, can get a mean

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7
Q

What are statistics?

A

an objective way of understanding our data

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8
Q

What 2 things do statistics inform us of?

A
  • reliability
    -significance (is this due to chance?) and meaningfulness (does this matter in the real world
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9
Q

What is central tendency?

A

single score that best represents all scores for a group of individuals
- Mean - most common measure of CT
- Median - number occurring at the midpoint of the series
- Mode - most frequently occurring number

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10
Q

What is a normal curve or normal distribution?

A

Characterized by symmetrical distributing of data about the centre of the curve
- Mean, median and mode all located at middle of curve
- frequency of scores decline in a predictable manner as scores deviate further from the centre of the curve

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11
Q

What is variability?

A

Measure of spread or dispersion of data
- how spread out the data is
- deviations from the mean
- used to know whether data is closely collected around the mean or not

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12
Q

What is standard deviation?

A

measure of spread
- how spread out the data is from the mean
- How much variability there is in the data

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13
Q

What is the difference between low standard deviation and high?

A

Low - data was closely clustered around the mean
High - data is dispersed around a larger range of values

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14
Q

How does standard deviation impact large data sets?

A
  • 68% of data is within 1 SD
  • 95% of data is within 2 SD
  • 99% of data is within 3 SD
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15
Q

What is skewness?

A

Describes direction of hump and nature of the tails
- positively skewed - hump to left, tail to right (mean is higher than median and mode)
- negatively skewed - hump to right, tail to left (mean is lower than median and mode)

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16
Q

What is kurtosis?

A

describes vertical aspect of curve
- used to describe the degree to which scores cluster in the tails or peak of a frequency
- Leptokurtic curve - high kurtosis have distinct peak near mean and decline rapidly, have heavy tails
Platykurtic curve - low kurtosis tend to have flat top near mean
Mesokurtic curve - normal distribution

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17
Q

What is the basis of community engaged research? (5)

A
  • not usually done in a lab
  • Contributes to academic and community success
  • community based organizations have credible, legitimate and intimate understandings of the assets, concerns, values and activities in their community
  • Partnership based on both parties having valuable knowledge
  • Process of planning a change, acting and observing, reflecting on processes an consequences and re-planning
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18
Q

What is a community?

A

Group of people linked by social ties who share common perspectives or interests, and may share a common geographical location
- Not homogenous and seldom speak with a single voice

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19
Q

Why do we use community- engaged research? (5)

A
  • Increasing interest in health disparities in diverse communities
  • Challenging health and social problems can’t be answered by experts alone
  • Disappointing results with introducing evidence based practices in real world
  • Increasing community desire for collaboration, not just research on a group
  • Increasing funder interests in community-driven versus community-placed research
20
Q

What are barriers with community-engaged research? (6)

A
  • researchers aren’t connected to community organizations or diverse communities
  • community organizations don’t realize they can collaborate with researchers (no cost)
  • takes time and money
  • researchers need peer reviewed papers for their career
  • researchers have to give up some control to community partners
  • poor communication and unrealistic expectations can lead to conflicts between academic and community partners
21
Q

How to combat survey fatigue? (5)

A
  • exhaustive vs. exhausting
  • expectations - “Survey will take approx. 10 mins”
  • know your audience - invested in topic makes people more likely to finish survey
  • open (written answers) vs. closed (on a scale, multiple choice)
  • relationship of the respondent or topic
22
Q

What is important about the wording of surveys?

A

using grade 10 literacy levels, not using highly technical language, clear, short and easy to understand

23
Q

How many questions can you ask at once on a survey?

A

1

24
Q

How do you order questions on a survey?

A

Group similar topics assuming it doesn’t cause other issues
- leave questions that may cause offence to be very personal to the end (reduce bias in earlier responses or leaving survey)
- Logic flow (design rules that dictate what questions will come after one another)

25
Q

What is prompting or priming in a survey?

A

exposure to a topic, stimulus or idea which then biases how they answer future questions

26
Q

What are the 4 types of bias?

A

referral, recall, confirmation, healthy worker effect

27
Q

What is referral bias?

A

referred from a certain group of people
ex. diabetes survey - get all participants from same clinic, won’t necessarily reflect entire population

28
Q

What is the healthy worker effect?

A

People who work are healthier than those who don’t

29
Q

How can you ask sensitive questions? (4)

A
  • normalize - “in talking to people we’ve found people often have too much work to exercise regularly. how often do you exercise?”
  • re-affirm it is an opinion - “In your opinion…”
  • Other people approach - “do you know of anyone who…”
  • recognize measurement error will be an issue
30
Q

What are inferences?

A

Can be made from sample to population only is you use a confidence interval or p value

31
Q

What is a confidence interval?

A

How accurate the measurement is likely to be
- population with lots of variability leads to large CI
- larger samples tend to give us more info and we can be more sure of our estimate - lead to smaller CI
- estimated value of population parameter, indicates precision, narrow CI indicates more confidence

32
Q

What is a P-value?

A

determines statistical significance in hypothesis test
- how likely it is to get a result like this is null hypothesis is true
- attempts to show that no variation exists between variables or that a single variable is no different than 0
- low p-value suggests data is inconsistent with the null, favouring an alternative hypothesis

33
Q

What is a null hypothesis?

A

nothing happens, no difference

34
Q

What is an alternative hypothesis?

A

change is assumed

35
Q

What is a type I error?

A

falsely assume you can reject the null hypothesis and that the alternative hypothesis is true
- also called false positive result
- incorrect rejection of null hypothesis
- usually leads one to conclude that a supposed effect or relationship exists when it doesn’t
- can’t be completely avoided but investigators should decide on an acceptable level of risk when designing research

36
Q

What is an example of a type 1 error?

A

Test shows patient to have a disease when they don’t

37
Q

What is a type II error?

A

falsely assume you can reject alternative hypothesis and null hypothesis is true
- false negative result
- failure to reject a false null hypothesis
- leads to conclusion that an effect or relationship doesn’t exist when it does

38
Q

What is significance in quantitative data?

A

odds observed result is die to chance
- don’t want this - set it low

39
Q

What is power in quantitative data?

A
  • probability of rejecting the null hypothesis while it is false (avoiding type II error)
  • ranges from 0 to 1
  • greater the power the more likely you are to detect a real difference or relationship
  • odds you will observe a treatment effect when it occurs
  • you want this - set it high
40
Q

What is the most commonly used p-value?

A

0.05

41
Q

What does a low p-value mean?

A

data is inconsistent with the null, favouring an alternative hypothesis

42
Q

What is effect size in quantitative data?

A

shows that an effect was large enough to rule out null hypothesis
- effect size is independent of sample size
- tells you meaningfulness of the results
- large effect size means there is a strong relationship

43
Q

What is Cohen’s d?

A

measures size of difference between 2 groups

44
Q

What is Pearson’s r?

A

strength of relationship between 2 variables

45
Q

What is a between subjects design?

A

different people test each condition, each person is only exposed to a single user intervention
-prevents carryover effect (lingering effects of being on 1 experimental condition on a subsequent condition
- shorter duration
- requires more participants and resources
- individual differences may threaten validity

46
Q

What is a within subject design? (repeated measures)

A

same people test all the conditions
- requires fewer participants
- no variations in individual differences
- carryover effects - first test influences the other