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COMM 104 > EXAM 2 > Flashcards

EXAM 2 Flashcards

1
Q

I.D.E.A.S Model

A

Identify
Deepen
Enumerate
Assess
Scrutinize

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2
Q

Identify(IDEAS)

A

Identify the problem and set priorities. THINK: What should you prioritize

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3
Q

Deepen(IDEAS)

A

Deepen understanding and research of the problem. Interpret, analyze, and evaluate your data for its validity and credibility

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4
Q

Enumerate(IDEAS)

A

Enumerate and consider all choices and anticipate consequences of a choice. Be open minded, predict, and explore all options

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5
Q

Assess(IDEAS)

A

Assess and consider the situation and make a preliminary decision. Avoid snap judgements and be able to articulate WHY.

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6
Q

Scrutinize(IDEAS)

A

Scrutinize and reflect on the problem-solving process and self correct if needed

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7
Q

Truth seeking

A

String for BEST knowledge

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8
Q

Open minded

A

Tolerant to diversity, recognize biases

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9
Q

Analytic

A

Anticipate consequences

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10
Q

Systematic

A

Be organized in problem solving

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11
Q

Confident

A

Trust your reasoning

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12
Q

Inquisitive

A

Be curious

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13
Q

Judicious

A

Expect more than one solution

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14
Q

Face-Saving

A

Protect/Restore self image

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15
Q

Resistance to change

A

Rejecting due to fear, laziness, etc.

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16
Q

Conformity

A

Following social norm, acting as others

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17
Q

Self Deception

A

Others are wrong, not you

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18
Q

Sophists’ Rhetoric

A

I have the power to manipulate messagees. RHETORIC SHOULD ALWAYS BE USED

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19
Q

Plato rhetoric

A

Find truth. Don’t manipulate. NEVER USE RHETORIC

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20
Q

Aristotle Rhetoric

A

Persuade ethically. Rhetoric is creative. RHETORIC CAN BE USED IF DONE PROPERLY

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21
Q

Cicero Rhetoric

A

How can you make a good speech

22
Q

PUBLIC Components

A

Address, public sphere, indirect effect

23
Q

Public sphere(PUBLIC)

A

Common place where information is exchanged

24
Q

Indirect Effect(PUBLIC)

A

The context (public) impacts how we talk about things

25
Q

Address (PUBLIC)

A

Relationships between the speaker and their audience

26
Q

Types of Rhetoric

A

Forensic, Epideictic, Deliberative

27
Q

Forensic Rhetoric

A

Past, Elicit guilt or innocence, Roots: Court

28
Q

Epideictic Rhetoric

A

Present, praise, blame, instill values, Roots: Ceremonies

29
Q

Deliberative Rhetoric

A

Future, persuade to act, Roots:Legislative

30
Q

Cicero’s 5 canons

A

Invention, Arrangement, Style, Memory, Delivery

31
Q

Invention (Cicero canon)

A

Evidence, arguments, proof

32
Q

Arrangement (Cicero canon)

A

Organizing proof, evidence, arguments

33
Q

Style (Cicero canon)

A

Particular language or words to drive point

34
Q

Memory (Cicero canon)

A

Recalling info

35
Q

Delivery (Cicero canon)

A

Physically & vocally presenting

36
Q

Fact

A

TRUE or FALSE claim

37
Q

Value

A

A claim that something is Good/Bad which can NOT be objectively verified (OPINION)

38
Q

Policy

A

A claim that something deals with “what SHOULD be done”

39
Q

Audience analysis components

A

Demographics, Psychographics, Needs, Context

40
Q

Demographics

A

Categorial Characteristics

41
Q

Psychographics

A

Values- Measures of worth(freedom, honesty, family)
Beliefs- Statements that are true/false (buckling saves lives)
Attitudes- Approval or disapproval (I prefer, I support)

42
Q

Needs

A

Self-Actualization
Esteem
Love and belonging
Safety
Psychological

43
Q

Context

A

Size of audience
Occasion
Physical Environment
Time
Kairos: There is a RIGHT time to deliver a message

44
Q

Types of Evidence

A

Example, Testimonial, Statistic

45
Q

Problems with statistical evidence

A

Sample population- was the correct group sampled
Obtaining data- how were the facts obtained
Number of Cases- Enough cases to prove a point
Representative Sample- Enough diversity in the sample

46
Q

Examples

A

Illustrate ideas, experiences, and conditions

47
Q

Testimonials

A

Quotations or paraphrases from some expert on a topic

48
Q

Statistics

A

Numerical data to prove a point

49
Q

Coincidences

A

Two or more random events occurring together by chance

50
Q

Coorelation

A

Two or more events occur together, but neither causes the other

51
Q

Causes

A

Two or more events occur together, and one causes the other

52
Q
A

COMM 104 (2 decks)

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