exam 2 Flashcards
A method of posing questions to people on the telephone, in personal interviews, on written questionnaires, or via the Internet. Also called poll.
survey
what validity is most important in surveys and polls
A. internal validity
B. statistical validity
C. internal validity
D. construct validity
D. construct validity
A survey question format that allows respondents to answer any way they like.
Open-ended questions
A survey question format in which respondents give their opinion by picking the best of two or more options.
Forced-choice
A survey question format using a rating scale containing multiple response options anchored by the specific terms strongly agree, agree, neither agree nor disagree, disagree, and strongly disagree.
Likert-scale
When observers’ knowledge of the research hypothesis influences how they record their observations, ______________ ______ occurs.
Observer bias
When participants change their behavior based on perceived expectations from the observer, it is called?
Observer effects
When people change their behavior based on the presence of someone else, this is known as
reactivity
A response set can be in the form of
A. leading questions.
B. yea-saying answers.
C. Likert scale.
C. Likert scale
A survey question that has you rate a response from “strongly agree” to “strongly disagree” is an example of
A. a Likert scale.
B. a double-barreled question.
C. the semantic differential format.
A. a Likert scale.
Describe which question format the question below is using.
“What do you think of class?”
Open-ended question
A shortcut respondents may use to answer items in a long survey, rather than responding to the content of each item. Also called nondifferentiation.
Response sets
“yea-saying” can also be referrered to as___________
aquiescence
What is fence sitting?
playing it safe by answering in the middle of the scale
A Democratic National Committee mail survey included a question that read, “Which aspects of the Trump presidency do you find the most disturbing?” followed by a list of 15 suggestions, such as “his reckless foreign policy decisions” and “his erratic temperament and judgment.”
In your opinion, the problem with this question is that it is
A. leading.
B. negatively worded.
C. double-barreled.
D. There’s no problem.
A. leading.
Observing families in the evening is an example of what type of research?
Observational
When observers’ expectations influence their interpretation of the participants’ behaviors or the outcome of the study this is defined as?
Observer Bias
Define Observer Effects
participant behavior changes to match observer expectations.
Observers are unaware of the purpose of the study and the conditions to which participants have been assigned in what type of research design?
Masked Design
Define each as Observation Bias (OB) or Effects (OE)
1. Students change behavior when they know the teacher is grading participation.
2. Teacher has an A+ and D student whose tests she is grading and this knowledge causes her to grade each student differently.
- OE
- OB
How does a masked design help Observation bias?
the observers are unaware of the purpose of the study and the conditions to which participants have been assigned.
What 3 things help avoid observer effects?
- Blend In
- Wait it out
- Measure behaviors results
Is it ethical for researchers to observe the behaviors of others?
It depends
Representative sample
Characteristics of sample reflect population.
Sensitive or objectionable information should be placed at the beginning of a study. (T/F)
False, it should be placed towards the end.
associations that involve exactly two variables
Bivariate correlations
What makes a study correlational?
Having two measured variables
associations that involve exactly two variables
bivariate correlations
T or F
the slope of a line does not determine the relationship between variables, but how spread the data is does
True
When one variable is categorical and the other is continuous, which graph is best to use?
A. scatterplot
B. line graph
C. bar graph
D. you shouldn’t use a graph for this type of data
C. bar graph
If we incorrectly used a scatterplot for when one variable is categorical and one is continuous describe what the plot would look like.
The scatterplot would not be scattered, the plots would be stacked straight up for each variable
What makes a study correlational?
Having two measured variables