EXAM 1 Flashcards
What are the 3 Fundamental Needs?
Competence, Autonomy & Relatedness
What is the difference between negotiation & persuasion?
Persuasion (give someone reasons to do something)
Negotiation (give them concessions)
What are the two systems we have for processing info?
Emotional Brain & Logical Brain
Emotional Brain
Powerful, impulsive, concerned with the now
Rational Brain
Logical, concerned with planning, higher level thinking
80% of your efforts should be directed to
Preparation and research
Principal Negotiation
You make deals based on facts, objective value and standard prices not feelings.
BATNA =
Best Alternative To Negotiated Agreements
When forming a BATNA, you must think of the
ZOPA (Zone of Possible Agreement)
3 things to do when you cannot prepare adequately for a Negotiation:
Cancel, Postpone or borrow research
If you aren’t prepared you might get a
Bad deal OR walk away from a good deal
Specifics to ask yourself before negotiating:
What do they want? What are my Alts? What is an appropriate range of prices? What’s the nature of the relationship? Who are the people affected?
What are issues?
What you want (THE GOAL), ask why or why not
What are Interests?
Why you want it (HOW to reach the goal)
6 Critical Rules to Negotiating:
- No free gifts
- Start high
- Have a concession plan
- Krunch
- Nibble
- Only make agreements in totality
RULE 1. No free Gifts
“I’ll agree to x if…”
- every time yo give you should get
- when someone else wants something see it as an opportunity
- if other side rejects the “if” they must reject the concession too
3 ways to say no
- I’ll agree on x but I can’t agree to y
- Bolkan No
- Japanese No
Bolkan “No”
Do not make the “if” so bad they won’t do it, just bad enough to be worth your time
Japanese “No”
Don’t say no, change it to a “yes, if” then extreme concession
RULE 2: Start High
The most important moment,because it will anchor and define the outcomes
RULE 3: Have a Concession Plan
Have 3 prices aka envelopes
Opening, target & bottom line prices
If there is an overlap between buyer and seller’s envelopes =
ZOPA (zone of possible agreements)
The Rule of Halves
When negotiating concessions, cut values in halves between opening and target. then baby steps
EX: $3000, $2500, $2200,2080
RULE 4: KRUNCH
When someone gives you an offer, instead have them give you another offer rather than giving a counter offer