exam 1 Flashcards

1
Q

Where was rhetoric born

A

Greece

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2
Q

what channel is texting

A

narrow

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3
Q

what type of activity is listening

A

active

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4
Q

what is a type of peripheral strategy

A

wearing certain colors, such as school colors, when presenting

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5
Q

give an example of an analogy

A

comparing prison life to college life

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6
Q

what is an example of kinesics

A

body language

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7
Q

what language was not covered in class

A

personification

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8
Q

what did sophists teach?

A

argumentation

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9
Q

what genre of rhetoric focuses on praise and blame

A

epideictic

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10
Q

what is indexicality

A

having photo proof of something

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11
Q

what are some reasons messages sometimes fail

A

insensitivity
unrealistic content
not targeted

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12
Q

what are some types of listening

A

active listening
pseudolistening
monopolizing

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13
Q

describe the difference between demographics and psychographics.

A

demographics are basic features of a given population and psychographics are traits in personality or beliefs.

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14
Q

what is inclusive language

A

when all people in the audience are addressed/included

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15
Q

what are kinesics

A

the way body language, eye contact, etc, are used as a form of nonverbal communication

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16
Q

what are vocalics

A

the use of voice

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17
Q

what are types of vocalics

A

volume
rate
pitch
variety

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18
Q

who was gorgias

A

a sophist who taught the audience to passively receive information and that they could be moved by emotional appeal

19
Q

who was protagoras

A

a sophist who taught the importance of opposing arguments

20
Q

who was isocrates

A

a sophist who taught the importance of continual learning

21
Q

who was plato

A

a sophist who tought rhetoric could be used to manipulate individuals

22
Q

who was Aristotle

A

a sophist who discovered all available means of persuasion

23
Q

what are the three available means of persuasion and what do they mean

A

forensic- truth of the past
deliberative- future action to be taken
epileptic- praise and blame

24
Q

who was cicero

A

a sophist who believed all speakers would be well versed in all areas of learning

25
Q

what are the elements of the system

A

communicators and channels

26
Q

how do you write in a conversational tone

A

simple words
second person pov
short sentences
contractions
active voice
ask questions
tell a story
show personality

27
Q

what is vivid language

A

concrete
imagery
simile
metaphor

28
Q

what id rhythmic language

A

alliteration
repetition
parallelism

29
Q

how do you know if an article is credible

A

where they come from (ie google scholar)

30
Q

what are types of evidence

A

examples
illustration
testimonials
analogies
contrast
statistics
explanations
definitions
descriptions
visual aids

31
Q

why should somebody use audience analysis

A

to tailor the speech to the audience

32
Q

what are demographics

A

age
race
occupation
religion

33
Q

what are psychographics

A

political affiliation
exercise habits
eating habits
shopping habits
likes and dislikes

34
Q

what is the krueter targeting technique

A

targeting the entire audience as opposed to just a portion of it

35
Q

define listening

A

the active process of being mindful, hearing, selecting, and organizing information

36
Q

why do we listen

A

to comprehend, support, analyze, and appreciate

37
Q

what are forms of listening

A

active listening
non listening
monopolizing
pseudolistening

38
Q

what is active listening

A

responding though feedback

39
Q

what are listening obstacles

A

overload/complexity
noise
preoccupation
prejudgement
lack of effort

40
Q

why are nonverbals important

A

it shows you care

41
Q

what is syntactic interdeterminancy

A

association by brand

42
Q

what is indexicality

A

proof that something happened

43
Q

what is iconicity

A

a visual replacement of words