ENG3 Strategy Flashcards
to express clearly
to articulate
adj: (in)articulate, noun: articulation
e. g. “We need to articulate a long-term vision.”
to form an opinion about sth. based on the information which is available, to infer
to deduce
noun: deduction, verb: deductive
e. g. “Can I deduce from your silence that you don’t agree?”
to develop gradually, esp. from a simple to a more complicated form, e.g. “How will our industry
to evolve
noun: evolution
here: to make productive use of , e.g. “She fully exploited all her opportunities”.
to exploit
noun: exploitation
(These words are also used disapprovingly in the sense of “to use sth or treat sb unfairly.”)
to encourage sb or sth to develop
to foster
e.g. to foster innovation
to get to a better position by going past sb else or by missing some stages
to leapfrog
e.g. “to leapfrog the experience curve.”
here: to use (for gain), to exploit
to leverage
to duplicate, to repeat
to replicate
e.g. “a strategy which is difficult to replicate”
to improve sth by making small changes to it
to refine
noun: refinement
e. g. “We need to refine our approach.”
to become, and continue to be, successful, strong etc.
to thrive (on) e.g. "Some people thrive on competition."
to turn something upside down
to upend sth.
e.g. “Globalization has upended the business environement.”
the process of changing
adaption
verb: to adapt, adjectives: adaptive (an adaptive andvantage), adaptable
e. g. “rapid adaption to new market coniditions”
nimbleness (Gewandtheit)
agility
e.g. “Good managers have the mental agility to deal with complex strategic issues.”
here. increase in value over a period of time
appriciation
verb: to appreciate
e. g. “an appreciation in real estate values.”
a large group or collection of people or things
array
e.g. “an array of hardware partners”
the process of spreading sth over a wide ares
dispersal
verb: to disperse
e. g. “The dispersal of decision rights encourages innovation.”
here: the act of doing a piece of work, performing a duty etc.
execution
verb: to execute, adjective: executive, executive (Führungskraft)
e. g. “Everyone contributes to the execution of our stragtegy in some way.”
purpose, intention
intent
verb: to intend (to)
e. g. “our strategic intent”
an inducing or compelling force (Hebel)
lever
e.g. “ a lever for increasing motivation”
a person (or company) with unusual opinions / ways of doing tings
maverick
something that will sovle all the problems in a situation
panacea
e.g. “This approach is no panacea”
great skill at doing sth
prowess
e.g. “her academic prowess”
here: size or extent of sth, especially when compared with sth else
scale
here: a change
shift
verb: to shift
e. g. “There has been a shift in customer behaviour”
the advantages someone gets from being successful
spoils (pl)
e.g. “The spoils go to those companies who can create an aptive advantage”
a geographic, economic or specialised subdivision of the market
sub-market
next to, near sth
adjacent
noung: adjacency
e. g. “an adjacent market”
dependent on each other
co-dependent
widespread
diffused
verb: to diffuse, noun: diffusion
e. g “IT has become diffused through the whole economy”
causing problems so that sth can’t continue normally
disruptive
noun: disruption, verb: to disrupt
e. g. “the presence of a disruptive competitor”
lasting for a long time
enduring
e.g. “an enduring competitive advantage”
able to move quickly and easily
nimble
e.g. “Only very nimble companies will survive”
out of adate, no longer used
obsolete
noun: obsolescence
e. g. “obsolete routines”
able to continue or be continued for a long time without becoming less
sustainable
verb: to sustain (aufrechterhalten), noun: sustainability
e. g. “a sustainable competitive advantage”
a specific part of an industry
industry domain
e.g. “Which industry domain do we want do compete in?”
a statement of the purpose of a company (Unternehmensleitbild”
mission statement
a promise of value to be delivered to the customer (Wertversprechen, Nutzenversprechen)
value proposition
to create a problem, threat etc. that needs to be dealt with
to pose a challenge/danger/risk for
to make a task more difficult
to raise the bar
something extra that is added to an already good situation
the icing on the cake
a firmly established belief (so that it’s difficult to change it)
an entrenched belief
to reduce the risk of losing by having several options available to you
to hedge your bets
