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ux: human-computer interaction > Emotion & Experience > Flashcards

Emotion & Experience Flashcards

1
Q

Business Value: For employees, happy users are _____ users.

A

productive

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2
Q

Business Value: For customers, happy users are _____ users.

A

buying

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3
Q

What are the three aspects of user-centred design?

A
  1. Effectiveness
  2. Efficiency
  3. Satisfaction
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4
Q

What is the UX version of Maslow’s Hierarchy of Needs?

A

Top: User Experience
Middle: Usability
Bottom: Functionality

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5
Q

Elicit emotions are designed to create…

A

a feeling. eg.) dependability for a bank, excitement for holiday

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6
Q

Affective computing is a term mostly used to…

A

Define systems that detect and react to the person’s emotions.

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7
Q

Persuasive Interfaces

A

an area of design practice that focuses on influencing human behavior through a product’s or service’s characteristics.

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8
Q

Which of the following is an example of emotion expression in user interface design?

a. Capitalization
b. Option Numbering
c. Margins

A

a. Capitalization

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9
Q

What is at the top of Maslow’s Hierarchy of Needs?

A

Self-actualization

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10
Q

Physiological and neurological state of the body

A

Emotion

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11
Q

Subjective experience

A

Feeling

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12
Q

Longer term positive and negative feelings, based on chemical and other factors in the body.

A

Mood

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13
Q

Which of the following is not a basic emotion?

a. fear
b. shame
c. anger
d. happiness

A

shame

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14
Q

Where in your brain do you feel basic emotions?

A

The limbic system aka ‘reptile’ brain

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15
Q

What are some examples of complex emotions?

A

Shame, anxiety, and regret.
Felt in the higher parts of the brain.
Makes sense of the lower emotions and influence them.

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16
Q

What are the three kinds of emotion?

A
  1. Arousal

2. Valance

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17
Q

What is an Arousal type of emotion?

A

A flight or fight response.
• Heart rate, dilation of blood vessels, adrenaline
• Same physiological state for fear and laughter

18
Q

What is a Valance type of emotion?

A

Directs to either positive or negative emotions. It’s harder to detect from physiological signs.
• Can use facial expression, voice, and vocabulary.

19
Q

When someone is in flow, he or she is…

A

Between boredom and anxiety.

Understadning experience

20
Q

What is the Yerkes-Dodson curve?

A

Best performance at medium arousal

21
Q

What are the six processes of sense-making?

A
  1. Anticipating - what is going to happen
  2. Connecting - pre-cognitive sensation
  3. Interpreting - complex emotions
  4. Reflecting - looking back
  5. Appropriating - interweaving into life
  6. Recounting - telling others
22
Q

Four ‘Threads of Experience’

A
  1. Compositional
  2. Emotional
  3. Spatio-Temporal
  4. Sensual
23
Q

Spatio-Temporal

A

Belonging to both space and time.

24
Q

Inconsistent design is associated with which emotional response?

A

Frustration

25
Q

What is a peak experience?

A

is a moment accompanied by a euphoric mental state often achieved by self-actualizing individuals.
Peak experiences can range from simple activities to intense events; however, it is not necessarily about what the activity is, but the ecstatic, blissful feeling that is being experienced during it.

26
Q

How do you design for peak experience?

A

Individual user, niches, extreme personas, specific and eclectic ideas and inspiration, from concept to use.

27
Q

How do you design for a traditional interface?

A

User profiles, central personas, average and typical, process and methods, from need to solution.

28
Q

Who are you designing for when designing for peak experience?

A

A narrow/particular group. Niche.

29
Q

When should you seek peak experience?

A

When there’s an individual choice involved or where user experience is central.

30
Q

Experiences are not singular and unrelated but instead a ____, a _____, a _____.

A

a flow, a stream, a thread.

31
Q

How do you deconstruct an experience?

A

Analyze experiential elements (deconstruct) and reconstruct it in a new way.

32
Q

Extended Experience

A

Happening over protracted periods

33
Q

Episodic Experience

A

Composed of (linked) discrete events

34
Q

Which of the following best describes suitable methods for peak experience design?

a. Use profiles, average and typical
b. Extreme personas, average and typical
c. Extreme personas, specific and eclectic

A

c. Extreme personas, specific and eclectic

35
Q

What is an Extended Episodic Experience?

A

Interlinked events, Intertwined threads, significant places.

36
Q

Interlinked Events

A

Looks back to past experiences (retrospective) and looks forward to future ones (prospective).

37
Q

What is a first-order experience?

A

Direct. eg.) Enjoying a picture during browsing.

38
Q

What is a second-order experience?

A

Reflective eg.) Both prospective “will she feel happy to see this picture?” and retrospective “why did he write that narrative”.

39
Q

What is a higher-order experience?

A

Reflexive eg.) “How will others view my actions/intentions now” • One participant regarded others’ posts as self-exhibitionist (retrospective) and so worried that she might be seen so (prospective).

40
Q

Interlinked Events include _______ and _______.

A

Prospection and Retrospection.

41
Q

What is the design hierarchy of needs?

A

Top Down:

  1. Creativity: Aesthetic beauty. Innovative interactions design perceived to be of the highest level.
  2. Proficiency: Empower people to do more and better. Design perceived to be of a high level.
  3. Usability: design is forgiving. Easy to use design perceived to be of moderate value.
  4. Reliability: stable and consistent performance design perceived to be of low value.
  5. Functionality: design works, meets functional needs. Design perceived to have little to no value.

ux: human-computer interaction (8 decks)

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