Elements of Writer's Craft in Formal and Persuasive Writing Appeals Flashcards

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1
Q

Ethos

A

Involves conveying a sense that the speaker/writer is trustworthy/ethical.

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2
Q

Pathos

A

An appeal to the reader’s emotions, rather than to their logic and reason.

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3
Q

Logos

A

An appeal to the reader’s logic and reason.

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4
Q

Anecdote

A

A story relating a personal experience lends the writer greater credibility. The human perspective can also make an abstract issue more relatable for the reader.

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