Elasticity of Demand and Supply Flashcards

chapter 6

1
Q

what is elasticity?

A

a measure of responsiveness (sensitivity) of the quantity demanded of a good to a change in some variable.

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2
Q

what is price elasticity ?

A

the change in quantity demanded of a good caused by a change in the price of a good itself.

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3
Q

what is income elasticity?

A

the change in quantity demanded of a good caused gy a change in the consumers income

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4
Q

what is cross elasticity?

A

the change in quantity demanded of a good caused by a change in the price of a substitute/ complementary good.

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5
Q

the PED of a good is greater than 1

A

the good is elastic

can be minus or plus

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6
Q

the PED of a good is exactly 1

A

the good is unit elastic / unitary

plus or minus

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7
Q

the PED of a good is zero (0)

A

the good is perfectly inelastic

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8
Q

the PED of a good is less then 1

A

the good is inelastic

can be minus or plus

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9
Q

the PED of a good is infinity

A

the good is perfectly elastic

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10
Q

when is a good relatively elastic ?

A

when the proportionate/percentage change in quantity demanded of a good is greater than the proportionate/ percentage change in the price of the good itself.

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11
Q

when is a good perfectly elastic?

A

when any increase in the price of that good results in its quantity falling to zero

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12
Q

when is a good said to be unitary elastic?

A

when the proportionate/percentage change in the quantity demanded of a good is equal to the proportionate/percentage change in the price of that good.

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13
Q

when is a good relatively inelastic?

A

if the proportionate/ percentage change in quantity demanded of a good is less than the proportionate/ percentage change in price of that good.

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14
Q

when is a good perfectly inelastic?

A

if the proportionate / percentage change in the price of a good causes no change in the quantity demanded of that good.

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15
Q

what happens to the Total Revenue (TR) if the PED is greater than 1

A

elastic…

TR will move in the opposite direction to the price change

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16
Q

what happens to the TR if the PED is less than 1

A

inelastic…

TR will move in the same direction as the price change

17
Q

what happens to the TR if the PED is 1

A

unitary elastic…

TR will not change no matter what direction the price changes

18
Q

Formula of PED

A

changeQ / changeP * P1 + p2 / Q1 + Q2

19
Q

a negative PED

A

depicts a normal good that obeys the Law of Demand.

20
Q

a positive PED

A

depicts a good that does not obey the law of demand (e.g. given good, inferior good,…)

21
Q

what factors can affect the PED of a good

A
availability of close substitutes,
complementary goods,
proportion of income spent on it,
durability
expectations
brand loyalty 
alternative uses of a good
22
Q

why is it important to understand elasticity ?

A

TAXATION: if demand is inelastic, taxes may be increased and TR increases

BUSINESSPEOPLE: if the demand is elastic, lowering the prices will increase sales and TR

INTERNATIONAL TRADE: how are imports and exports affected

23
Q

what are substitute goods of CED

A

goods that satisfy the same needs and act as alternatives to each other.
There is a positive relationship between price of good A and quantity of good B

e.g. Dif. cereals, teas,…

24
Q

what are complementary goods of CED

A

goods that are interrelated snd should be used in conjunction with each other.
there is a negative relationship between price of good A and quantity of good B.

e.g.cars + petrol, cereal + milk

25
what is the closest substitute to a good?
``` negative relationship ( - ) & the bigger number ```
26
formula of CED
changeQa / changeQb * P1b + P2b / Q1a + Q2a
27
formula of YED
changeQ / change Y * Y1 + Y2 / Q1 + Q2
28
a positiv YED result
a normal good (more will be bought as income increases) ``` NECESSITY = between 0 and 1 LUXURY = bidder than 1 ```
29
a negativ YED result
an inferior good | less will be bought as income increases
30
a good with zero YED
goods that people purchase when their income is low. They do not purchase additional quantities of these goods when their income increases e.g. salt
31
The PED values of 3 dif. goods are A= -2.5 B= -1.0 C= -0.5 how can you maximize revenue for those goods?
The price of good A should be decreased to maximize sales. The Price of good B should be left as it is, since a change wouldn't make any difference in revenue. The Price of C should be increased, since consumers would still buy it and your TR increases.