ELA Quarter 3 Final Study Guide Flashcards

1
Q

Appeals to the audience because the speaker appears trustworthy.

A

It is Ethos

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2
Q

What appeal is being used?

“Don’t be the last person on the block to have their lawn treated – you don’t want to be the laughing stock of your community!

A

It is pathos

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3
Q

Using emotion to persuade your audience.

A

Emotional persuasion is developing an awareness of your audience’s emotional state and evoking those emotions (or new ones) to get them to take the actions you want

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4
Q

What appeal is being used?

“As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.”

A

It is ethos

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5
Q

What appeal is being used?

“More than one hundred peer-reviewed studies have been conducted over the past decade, and none of them suggests that this is an effective treatment for hair loss.

A

It is pathos

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6
Q

This term refers to an argument that appeals to logic

A

It is logos

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