Economist Case Study Flashcards
0
Q
Who conducted the economist experiment
A
Dan Ariely
1
Q
What prices were the 3 different levels of subscription options
A
Electronic only $59
Print and electronic $125
Print only $125
2
Q
When offered the irrelevant option how many students bought the more expensive option?
A
84 chose print and electric
16 chose electric only
3
Q
How many students purchased the more expensive option when the irrelevant option was not offered?
A
68 chose the electronic only option leaving 32 who chose print and electronic
