Economics Chap 8-10 Flashcards
Monopolistic comp,Oligopoly,Public goods
Imperfect competition
Refers to those market structures that fall between perfect competition and pure monopoly
Monopolistic Competition
One type of imperfect competition
1)Many firms selling products that are similar but not identical
2)Markets that have some features of the competition and monopoly
Characteristics of Monopolistic competition
Many sellers
Product differentiation
Downward sloping firm
Free entry & exit
Short-run economies encourage:
New firms to enter the market
1)This increases the no. of products offered
2)This reduces demand faced by firms already in the market
3)Incumbent firms demand curves shift to the left
4)Demand for incumbent firms products fall and their profits decline
5)Demand curve is downward sloping in imperfect competition
6)Demand curve is horizontal in perfect competition
3 degrees of price discrimination
First degree-People’s elasticity of demand(buyers willingness to buy)
Second degree(bulk-buying)
Third degree(the most common form)-set different prices based on clients demographic
Controversies over competition policy
Resale price maintenance
Predatory pricing
Tying
Resale price maintenance
Occurs when suppliers (like wholesalers)require retailers to charge a specific amount
Competitive advantage
The advantages a firm can gain over another which are both distinctive and defensible
Predatory pricing
Occurs when a large firms begins to cut the price of its product(s) with the intent of driving its competitor(s) out of the market
Tying
Occurs when a firm offers two(or more) of its products together at a single price,rather than separately
Critics of advertising argue that:
1)Firms advertise in order to manipulate peoples tastes
2)It impedes competition by implying that products are more different than they really are
Externalities of entry include
The product-variety externality
introduction of a new product,entry of a new firm conveys a positive externality on consumers
The business-stealing externality
Entry of a new competitor,entry of a new firm imposes a negative externality on existing firms
Defenders argue that advertising:
1)Provides information to consumers
2)Increases competition by offering a greater variety of products and prices
3)The willingness of a firm to spend on advertising can be a signal to consumers about the quality of the product being offered
Oligopoly
Only a few sellers ,each selling a similar or identical product to the others
Concentration ratio
Measures the proportion of the total market share of a particular no. of firms