Econ Chapter 8 Flashcards
Four Major Market Structures
1) Perfect Competition
2) Monopoly
3) Monopolistic Competition
4) Oligopoly
Perfect Competition
- Firms sell a homogeneous or standardized product
- Products are all the same
- New firms can easily enter
- ex, wheat market
Monopoly
- Only one firm that produces a good or service
- No substitutes
- Significant barriers to potential entrants into the market
Monopolistic Competition
- Falls between perfect competition and monopoly
- Monopolistic competition is a market structure where firms both have an element of competition and monopoly
- Each firm sells slightly different products so they have some monopoly
- Many firms so they have to compete
Oligopoly
- Falls between perfect competition and monopoly
- Exists when firms produce similar or identical goods
- Allows for some competition
- Significant share in market
- Firms behave closely to their competitors
Price Taker
A perfectly competitive firm takes the price that it is given by the intersection of the market demand and market supply curves
3 Factors of a Perfectly Competitive Market
1) Many buyers and sellers
2) Identical Products
3) Entry and Exit Easily
Total Revenue
The product price times the quantity sold
Average Revenue
The total revenue divided by the number of units sold
Marginal Revenue
The increase in total revenue that results from the sale of one more unit
Profit Maximizing output Rule
Always produce at MC=MR
Three step method to finding if a firm is gaining or losing
1) Find the profit maximizing output level q*
2) Find the profit maximizing output level price P, and find total revenue
3) Find the Total Costs. go straight up rom q to the ATC curve, and then left to find average total cost per unit, multiply ATC by output levels to find total costs
When should a firm run at a loss?
- When price is above Average variable cost
- The firm can still make money to cover some of the fixed costs
When Should a firm Shut down?
- When price is below average variable cost
- The is losing more money then their fixed cost so it is smart to shut down
Short Run Supply Curve
Shows the marginal cost of producing any given output, above the AVC curve