Ecom Final Flashcards
PPS (getting order from warehouse to house) Grab= & Send=
Grab (Pick) Send (Pack Ship)
What makes a brand a brand
The name implies quality and instils trust in the product | Customer feeling effects the reputation based on the product
Important pages you want
Footer: contact, policies, about us
What do you do to build a product on shopify
Products–> add product: add description, price, colorway, (track inventory optional) put in collection, set active
Conversion rates
In store has higher rates because there in more intent vs online where it is easy to get distracted and loose intent/commitment
Mobile vs computer conservion
Mobile converts lower due to less intent (meant more for browsing and impuse purchases vs desktop you turn on the laptop with intent of viewing the product better and making sure information is charged correctly)
What are some things you would use analytics for?
Selling reports to see not only where your business is thriving, but to see what products need to be restocked/made/ordered more
What are the 5 important docs
1 Product
#2 Price
#3 Inventory
#4 Order file
#5 Invoice
Authorization=
a hold on the card
Demand=
the amount of money made in the day
Bounce rate
tracks if something is wrong
Diagram (#1, #2, #3, #4, #5)
box<—–PRoduct, Price Inventory ||^ Auth/ Hold (down Capture), ____> Order file, Invoice
System X
(can be google docs, excel, person, computer system) A way to track and create record for style and orders
WMS
Warehouse management system (A software solution that manages supply chain fulfillment) Helps you find the product in the system for the customer
SKU
Stock keeping unit (Unique number for product)
