ebusiness

Question 1

e-commerce vs e business

Answer 1

E-commerce: process of buying and selling goods and
services electronically
vs
E-business: e-commerce + use of Internet and other
digital technologies for performing business processes
and coordinating with suppliers and partners

Question 2

Electronic delivery

Answer 2

• Supply of services
  – often 100% electronically with considerable cost reduction potential
  – electronic banking, online securities trading, online job markets, travel
  services, etc.
• Supply of products
  – few “digitised” products: mp3s, e-books, etc.
  – other types of products, a reliable, cost-effective physical delivery
  strategy is key

Question 3

Types of companies in “New Economy”

Answer 3

Bricks-and-mortar (or “old-economy”)
Pure-play (or virtual) organizations
Clicks-and-mortar organizations

Question 4

Micro-economic impact of digitization

Answer 4

changing economics of information by
shrinking information asymmetry,

extending both reach and richness of information provision
Internet reduces transaction costs

Question 5

Strategies to avoid downward price spiral

Answer 5

– patenting
– versioning
– creating network effect and deriving extra value from it
- product bundling

Question 6

Reintermediation

Answer 6

shifting of intermediary function
in value chain to new parties

Question 7

5 porter impacts

Answer 7

Bargaining power of the suppliers
Bargaining power of the buyers
Threat of substitute products
Threat of new entrants
Rivalry in industry

Question 8

Bargaining power of the suppliers

Answer 8

low
– rules set by brand
– suppliers have to follow code of conducts

Question 9

Key Features of E-commerce

Answer 9

Ubiquity: Products and services are available 24/7 from anywhere.
Reach: E-commerce businesses can reach a global customer base.
Richness: E-commerce allows for interactive, two-way communication between merchants and consumers.
Information Density: High-quality information is readily available, reducing information asymmetry and enabling mass personalization and price discrimination.

Question 10

Logistics in E-commerce

Answer 10

traditional logistics involves large shipments to few destinations, while e-logistics involves small parcels sent to many customers, often requiring third-party logistics services.

Question 11

e bay

Answer 11

E-bay is an example of C2C E-business.

Question 12

Reverse logistics

Answer 12

refers to the process of moving goods from their final destination (the customer) back to the seller or manufacturer. This can occur for various reasons, such as product returns, recycling, refurbishing, or disposal.