DM Flashcards
“The process of decision are largely techniques for narrowing choices”
Chester Barnard
A person with responsibility for both routine activities and long termplanning is likely to find the routine activities taking greater part of his day
Gresham’s Law
Optimal rational choice between alternate course of action
Herbert Simon
Decision making is categorised into?
3 parts: URC
* Uncertain
* Risky
* Certain
Rational Decision is aka? It is studied through which model?
Maximising Decision
Economic-Man Model
Satisficing Decision is made when we have? What kind of satisfaction is caused? It is aka?
Incomplete Knowledge
Sufficient satisfaction
Bounded Rationality
Satisficing Decision is measured through which model?
Administrative man model
Decisions which are Standard, Routine, well structured and easy to make?
Programmed Decision
Can be taken by lower management
Decision to be made when information is poorly structured and lack full information?
Bounded Rational/Satisficing
Non-standard, non-routine, unstructured problems - not routine or daily occurance.
Non-programmed
Decision that affects long-term direction of business - Non-programmed and non-routine
Strategic decision
Upper and Middle Level Management
Mid-term decisions that are Routine, Repetitive, Rule based, Regular
Tactical Decision
How many staff to recruit, what kind of marketing
What is Policy Decision?
Non-programmed decision that are taken by top-level management
Short term decision aka administrative decision
Operational Decision
Inventory management, resource allocation, cost management, reorganisation of supply chain are examples of?
Operational Decisions
Simon model is based on how many phases?
4 phases: IDCI
- Intelligence
- Design
- Choice
- Implementation
In Simon’s Decision Making Model, What is aka semi-programmed stage? It is which step in the model?
Intelligence phase
1st step in model
Is Simon’s Decision Making Model required for programmed decision making?
No
Which stage of the Simon’s Decision Making Model deals with Defining the problem and contructing a model to solve it?
Design
Step 2
In which phase of Simon’s Decision Making Model is the actual decision being made?
Choice
What are Heuristics?
Mental Shortcuts
Theory introduced by Herbert Simon
Why Heuristics are used?
3 points
- Attribute - to make things simpler
- Effort Reduction
- Fast & Frugal
Type of heuristics that is determined by the readiness of the information available and how easy it is to bring something to mind, is?
Available heuristic
Choosing train after thinking about plane accidents; ordering in instead
Type of Heuristics where we are comparing the present situation to the most representative mental prototype?
Representative Heuristics
Taking a dog in because they remind you of your pet
Type of Heuristic that is dependent on a person’s mood/emotion
Affect heuristics
Good Mood - Fewer risks acknowledged while taking decison
Type of Heuristics with a tendency to be overly influenced by 1st info we hear?
Anchoring Heuristics
Buying offline on seeing discount- realise later that online discount >
A factor influencing DM where we avoid repeating past mistakes or prior positive results can motivate a yes decision
Past Experience
Significant Factors that Influence Decision Making
- Past Experience
- Cognitive Biases
- Escalation of Commitment
- Individual Differences
- Personal Relevance