Digital media

Question 1

What is the digital revolution ?

Answer 1

• Rapid advances in technology which have transformed lives
• Society has moved to being based on digital technology and communication
• All information is now created by technology and the ways its stored has changed
• However some people are unable to access digital communication
• 2 types of new media

Question 2

According to the digital revolution what are the 2 types of new media ?

Answer 2

1. Extension of existing platforms (online newspapers, Tv On-demand)
2. New media = new platforms (phones, laptops, apps)

Question 3

What is the global village ?

Answer 3

• McLuhan
• There is an increasing amount of communication which isn’t face-to-face
• The world is becoming smaller (distance and time is decreasing)
• People can create and maintain social relationships easily
• People can maintain their interests by creating relationships

Question 4

What are virtual communities ?

Answer 4

• Social network of individuals may/ may not reflect their offline lives
• Makes communities increasingly complex
• Allows people to share interests and alter their identities
  Examples:
• message boards
• online chat rooms
• virtual worlds
• social networks

Question 5

What did Carter and Boelstoff look at ?

Answer 5

Carter = CyberCity
Boelstofff = Second life

Question 6

What are the advantages of virtual communities ?

Answer 6

• people can meet people they never would have met
• create relationships that can be extended to the real world

Question 7

What are the disadvantages of virtual communities ?

Answer 7

• Unable to control the crime that happens
• difficult to keep activities under control

Question 8

What are social networks ?

Answer 8

• social networks are networks of people
  E.g.:
• Friend groups
• work groups
• family networks
• interests

Question 9

How do social networks shape communication ?

Answer 9

• Networks lead to increased communication with other forms than face-to-face
• this increases online communication

Question 10

How has the digital revolution influenced social networks ?

Answer 10

• New Media has made networking easier
• This increases the range of networks one person has and the way they communicate
• different networks use different forms of media

Question 11

What is the networked global society ?

Answer 11

• In a post-industrial society, the focus is on information as a result of new forms of communication
• Those with access to this information creates social networks
• this results in greater employability and status

Question 12

What is media convergence ?

Answer 12

• Boyle
• Digitalisation allows for media convergence
• A whole range of media can be accessed from one device

Question 13

What is big data ?

Answer 13

• Large sets of data being analysed to show patterns and trends linking to human behaviours and interactions

Question 14

What makes big data different ?

Answer 14

• volume
• velocity
• variety
• variability
• complexity

Question 15

What is social media ?

Answer 15

Any form of digitally based platform for making, conforming or developing social networks which have a global reach.

Question 16

What do post-modernists think of social media ?

Answer 16

• Polhemus
• They like it due to the ability to pick and mix identities

Question 17

What is social capital ?

Answer 17

Having relationships with people at a global level that leads to material rewards

Question 18

What is an example of globalisation through statistics (linkden)

Answer 18

In 2013, Linkedin passed the mark of 20 million users globally. From 2017, this was raised to 530 million user profiles