DEVELOPING PRODUCT DESCRIPTION Flashcards

1
Q

In developing your product description, it is always necessary to think about two primary things

A

DEVELOPING PRODUCT DESCRIPTION

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2
Q

necessary to think about two primary things:

A

the product you promote itself, and the features of your product.

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3
Q

Guide in Writing Product Descriptions:

A

Focus on your target market
Entice customers with benefits
Justify using superlatives
Appeal to your customer’s imagination
Create mini stories

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4
Q

Remember the Target Market in our previous lesson? Yes, your target market should be our priority in writing our product description and no one else.

A

Focus on your Target Market.

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5
Q

The difference between a product feature and product benefit is that

A

Entice Customers with Benefits

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6
Q

you are telling your target market all the technical information they needed to know about the product.

A

features

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7
Q

you will present and highlight all of the things that this product would give improvement

A

benefits

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8
Q

Superlatives may signal or sound untrustworthy and may sound negative without proper justification.

A

Justify Using Superlatives

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9
Q

may signal or sound untrustworthy and may sound negative without proper justification. In

A

Superlatives

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10
Q

As an entrepreneur, you need to consider the reason why consumers are buying.

A

Appeal to Your Customer’s Imagination.

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11
Q

Telling a narrative about the company is one of the tactics we ‘re implementing right now.

A

Create Mini-Stories.

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